Head of Marketing

Advocate Group; England; On-site; GBP 60,000 - 85,000; Full time

Job summary

A prestigious food brand is seeking a visionary Head of Marketing to spearhead its ambitious international plans. The ideal candidate will have extensive experience in brand marketing, particularly within the food sector, and will lead the creation of impactful campaigns. This role offers an exciting opportunity to work with a historic brand on innovative digital strategies and product launches.

Qualifications

• Extensive experience in brand marketing, preferably in Food Industry.
• Detail-oriented with strong deadline management skills.
• Good mentorship skills with strong values.

Responsibilities

• Develop and oversee clear brand strategy for UK & Export markets.
• Work closely with NPD team and collaborate with local markets.
• Implement digital strategy focusing on PR, Social, and Influencer marketing.

Skills

Brand marketing experience

Deadline management

Mentorship skills

Understanding of customer needs

Job description

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Does the idea of leading an agile marketing team within a heritage but rapidly innovating foodie brand sound appealing?

Are you a high-energy marketeer with an aspiration for success?

Calling all seasoned Marketing professionals…

Maldon Salt, renowned for its rich heritage and exquisite flavour, is on the lookout for a visionary Head of Marketing to elevate its ambitious international plans.

If you’re passionate about driving impactful product launches and crafting compelling campaigns that captivate audiences worldwide, then this is your chance to do that for one of the world’s best-loved Food brands.

What You’ll Be Doing:

• Develop and oversee the delivery of a clear brand strategy for the UK & Export markets as part of a 3-5 year business plan.
• Be a key part of the NPD team, working closely with the Commercial Director, Innovation team, and Sales.
• Collaborate with local markets and International Marketing to ensure understanding and adherence to the Global brand strategy, essence, and positioning, following Maldon Salt brand guidelines.
• Implement the new digital strategy focusing on PR, Social, and Influencer marketing to increase engagement and improve conversion rates globally.
• Manage suppliers and creative agencies, building strong relationships to ensure first-class service and value for money.
• Coach and develop direct reports (Assistant Brand Manager) and indirect reports (Marketing Executive).

About You:

• Extensive brand marketing experience, preferably within the Food Industry (FMCG or consumer goods considered).
• Detail-oriented with strong deadline management skills, understanding customer and consumer needs.
• Good mentorship skills with strong values and integrity.
• Alignment with company values: Integrity, Teamwork, Innovation, Drive & Growth.
• Passion for food with a robust understanding of brand and heritage.

If this role sounds like a good fit, I’d love to speak with you!

Find out more about our opportunities or how we can support your career development – contact us today.

Please get in touch with Thomas Edmondson or click “Apply Now” to be considered for this vacancy.

The Advocate Group is a leading UK-based recruitment partner in the FMCG and consumer product sectors.

We are an equal opportunities employer and welcome applications from all qualified persons regardless of race, sex, disability, religion/belief, sexual orientation, or age. By applying, you agree to our Privacy Policy, available on our website. Please note, The Advocate Group acts as an employment agency for this vacancy.