Head of Growth Marketing (AI-Driven, B2B)

RGIT Australia; Chadderton; On-site; GBP 70,000 - 110,000; Full time

Job summary

Think Hire Ltd. is seeking a Head of Marketing to lead the day-to-day marketing function, reporting to the CCO, and drive demand generation, customer engagement and commercial growth.

You will own the planning, execution and optimisation of marketing activity across digital, content, events and partners, working with Sales to accelerate the pipeline and revenue. A data-driven, AI-enabled approach will be central to performance improvements.

Qualifications

• Proven experience leading a B2B marketing function.
• Experience delivering integrated campaigns that generate pipeline and revenue growth.
• Experience managing marketing teams and external agencies.
• Strong commercial awareness and understanding of how marketing supports sales and revenue growth.
• Experience developing and optimising websites as demand generation platforms (CRO).
• Strong understanding of digital marketing, content marketing and demand generation.
• Experience using data and KPIs to drive decision making and improvement.
• Experience using AI and automation to improve marketing effectiveness.

Responsibilities

• Own the day-to-day leadership and performance of the marketing function.
• Lead and develop the Marketing Manager with clear priorities and high-quality delivery.
• Translate business strategy into marketing plans that drive demand and growth.
• Ensure marketing activity supports commercial objectives.
• Oversee demand generation across digital, content, events and partner channels.
• Collaborate with Sales to develop campaigns, messaging and materials.
• Monitor performance, pipeline contribution and ROI.
• Champion marketing AI, automation and modern technologies.

Skills

B2B marketing leadership

Campaign management

Digital marketing

Lead generation

Website optimisation (CRO)

AI & automation in marketing

Stakeholder management

Team development

Job description

Think Hire Ltd. is seeking a Head of Marketing to lead the day-to-day marketing function, reporting to the CCO, and drive demand generation, customer engagement and commercial growth.

You will own the planning, execution and optimisation of marketing activity across digital, content, events and partners, working with Sales to accelerate the pipeline and revenue. A data-driven, AI-enabled approach will be central to performance improvements.