Head of Digital

JR United Kingdom; Maidstone; On-site; GBP 70,000 - 100,000; Full time

Job summary

A leading company in the health and fitness market is seeking a Head of Digital, Growth, or Ecommerce to expand their reach into German and French markets. This role offers the opportunity to lead a team and drive significant revenue growth, coming at a pivotal time for the company's international expansion.

Qualifications

• Experience in direct-to-consumer sales in German and/or French markets.

Responsibilities

• Lead a team to drive customer revenue through digital channels.
• Manage key metrics related to customer acquisition and value.
• Implement localization strategies for international markets.

Skills

E-commerce leadership

Digital marketing

Growth strategy

Team leadership

Job description

Social network you want to login/join with:

Head of Digital | Head of Growth | Head of Ecommerce

Location: East Liverpool (4 days a week in the office)

About the company

This company is going places. It has carved out a significant share of the burgeoning health and fitness market, creating delicious products and offering a fantastic customer experience. The business has scaled by 100% over the past 3 years, posting strong growth each year.

The next major milestone is reaching £100 million in turnover. They aim to achieve this through continued dominance in the UK market and international expansion, particularly into Germany and France, where they are already generating millions in revenue.

This role will focus on growing the German and French markets. There is a huge opportunity for career progression given the company's trajectory, the excellent combination of pricing and product quality, and the fact that these markets are less mature than the UK.

About the role

• Lead a small team of specialists to drive customer revenue through digital marketing and web channels.
• Manage key metrics such as churn prevention, cost per acquisition, lifetime value, and more.
• Expand the team as you surpass your objectives.
• Implement best practices from the headquarters and develop a localization strategy for different markets.

You

• Are an ecommerce, growth, or digital marketing leader with experience selling directly to consumers online in the German and/or French markets.