Head of Digital

JR United Kingdom; Kingston upon Hull; On-site; GBP 60,000 - 80,000; Full time

Job summary

A leading company in the health and fitness market is seeking a Head of Digital based in Kingston upon Hull. This role focuses on driving growth in the German and French markets through effective digital marketing strategies and team leadership. With ambitious growth plans, there are significant opportunities for career progression as they aim for £100 million turnover. The ideal candidate will have a strong ecommerce background and experience in direct-to-consumer online sales.

Qualifications

• Experience in leading digital marketing teams.
• Proven track record in ecommerce growth selling to consumers online.
• Familiarity with the German and French markets.

Responsibilities

• Lead a small team to drive customer revenue through digital marketing.
• Drive key commercial metrics including churn prevention and cost per acquisition.
• Implement a localization strategy for expanding in German and French markets.

Skills

Digital Marketing

Ecommerce

Growth Strategy

Job description

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Head of Digital, Kingston upon Hull, East Yorkshire

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Client:

3Search

Location:

Kingston upon Hull, East Yorkshire, United Kingdom

Job Category:

Other

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EU work permit required:

Yes

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Job Views:

2

Posted:

06.06.2025

Expiry Date:

21.07.2025

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Job Description:

Head of Digital | Head of Growth | Head of Ecommerce

East Liverpool (4 days a week in office)

About the company

This company is going places. It has carved out a chunk of the burgeoning health and fitness market, creating amazing tasting products and offering a fantastic customer experience. The business has scaled by 100% over 3 years, and posting strong growth every year.

The next big milestone is £100 million in turnover, and they will get there by a combination of continuing to be one of the big names in their market in the UK, as well as international expansion. The obvious markets for them are Germany and France where they are already turning over millions.

This role will focus on growing the German and French markets. There's a huge opportunity to progress your career given the trajectory of the business, the great combination of good pricing and product, and entering markets which are more immature than the UK's.

About the role

• Lead a small team of specialists to drive customer revenue through digital marketing and web channels.
• Drive key commercials such as churn prevention, cost per acquisition, lifetime value, and more.
• Grow the team as you increasingly exceed your objectives.
• Adopt the best ideas from the mother ship, and embark on a localisation strategy in the different markets.

You

• An ecommerce/growth/digital marketing leader with experience selling direct to consumer online in the German and/or French market.