Head of CRM - Retail

TN United Kingdom; London; On-site; GBP 60,000 - 100,000; Full time

Job summary

An established industry player is seeking a dynamic Head of CRM to spearhead their customer relationship management initiatives. This pivotal role involves leading the CRM strategy, managing a team of experts, and collaborating with marketing and IT to enhance audience engagement. If you are passionate about customer engagement and have a strong analytical mindset, this is a fantastic opportunity to contribute to a company undergoing significant digital transformation.

Qualifications

• Proven ability to set and execute CRM strategies.
• Strong experience in audience development and data analysis.

Responsibilities

• Lead the CRM strategy and develop audience engagement initiatives.
• Collaborate with marketing and IT teams to enhance customer experience.

Skills

CRM Strategy Development

Audience Development

Data Analysis

Customer Engagement

Job description

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About the Role

Our client, a UK-based business undergoing an exciting digital transformation, is seeking a Head of CRM.

Responsibilities

1. Lead the CRM strategy and develop audience engagement initiatives.
2. Collaborate with marketing and IT teams.
3. Manage and lead a team of CRM experts.
4. Design customer journeys and analyze email and web data insights.
5. Develop audience segments and be highly analytical.

Requirements

• Ability to set and execute CRM strategies.
• Experience in audience development and data analysis.
• Passion for CRM and customer engagement.

This is a fantastic opportunity to join a company at a pivotal stage of growth. For more information, please contact Jack Johnson at Blu Digital.