Gym Leadership: Assistant GM for Growth & Experience

Everlast Gyms; Sheffield; On-site; GBP 28,000 - 36,000; Full time

Benefits offered by this job

20% colleague discount across Frasers/

Free Everlast Gyms membership

Monthly recognition programmes

Fully funded development opportunities

Job summary

Everlast Gyms in the United Kingdom is seeking an Assistant General Manager to drive commercial performance, member experience and team development in Sheffield. You will support the General Manager, lead from the front and deliver exceptional results across sales, operations and people.

This hands-on leadership role offers progression, funded development and the backing of Frasers Group as you grow a high-performing club and create an outstanding environment for members and colleagues.

Qualifications

• Previous leadership experience within fitness, leisure, hospitality or retail.
• Strong track record of leading teams and delivering business results.
• Excellent communication and interpersonal skills.
• Commercial awareness with the ability to influence performance.

Responsibilities

• Lead and develop colleagues to achieve their full potential.
• Support recruitment, onboarding and retention of top talent.
• Deliver regular performance conversations and feedback.
• Help create a positive, energetic and high-performing team culture.
• Lead by example, demonstrating professionalism and accountability.
• Support delivery of all revenue streams including memberships, Personal Training and secondary spend.
• Drive sales performance through effective member engagement and conversion.
• Monitor and improve club KPIs and business performance metrics.
• Support local marketing activity and member growth initiatives.
• Identify opportunities to improve profitability and operational efficiency.
• Create an exceptional experience for every member, every visit.
• Build a welcoming and inclusive club environment.
• Resolve member queries and concerns with professionalism and urgency.
• Drive member retention through exceptional service standards.
• Ensure delivery of Everlast's member journey programmes and initiatives.
• Support the day-to-day running of the club.
• Ensure company processes, standards and initiatives are delivered effectively.
• Maintain exceptional standards of cleanliness, presentation and safety.
• Ensure compliance with company policies and procedures.
• Support Health & Safety compliance, risk management and pool plant operations where applicable.
• Take ownership of challenges and deliver practical solutions.
• Respond positively to change and support colleagues through it.
• Maintain high standards, even in a fast-paced environment.
• Act as a role model for professionalism, resilience and continuous improvement.

Skills

Leadership

Communication

Commercial awareness

Flexibility

Education

Level 2 Fitness Qualification

Job description

Everlast Gyms in the United Kingdom is seeking an Assistant General Manager to drive commercial performance, member experience and team development in Sheffield. You will support the General Manager, lead from the front and deliver exceptional results across sales, operations and people.

This hands-on leadership role offers progression, funded development and the backing of Frasers Group as you grow a high-performing club and create an outstanding environment for members and colleagues.