GTM Programme Lead — B2B Data & SaaS

Fastmarkets; Greater London; On-site; GBP 85,000 - 120,000; Full time

Job summary

Fastmarkets is seeking a Programme Manager - GTM to lead end-to-end go-to-market initiatives for new products and commercial programs. You will coordinate across Product, Commercial, Marketing and Analytics to ensure timely launches, pricing alignment, packaging, and target customer segmentation.

The role emphasizes governance, risk management, budgets, and the use of AI-enabled tools to boost planning and reporting.

Qualifications

• Significant experience delivering go-to-market programmes within B2B subscription, SaaS, information services or data-driven businesses.
• Proven track record coordinating Product, Marketing, Commercial and Analytics teams.
• Strong programme management experience including governance, risk management, stakeholder management and benefits realisation.
• Experience supporting product launches and commercialisation from concept through post-launch review.

Responsibilities

• Lead end-to-end GTM programme lifecycle from opportunity assessment to launch and post-launch review.
• Coordinate cross-functional teams to align product positioning, pricing, packaging and launch activities.
• Facilitate Commercial & Product Squad meetings and product performance reviews.
• Develop and manage programme plans, milestones, risks and issues with governance.
• Prepare regular updates for senior stakeholders and drive data-driven decision making.

Skills

GTM management

Cross-functional leadership

Stakeholder management

Data-driven decisions

Effective communication

Strategic thinking

Education

Degree-level qualification

Tools

Jira

Monday.com

Smartsheet

MS Project

Salesforce

Job description

Fastmarkets is seeking a Programme Manager - GTM to lead end-to-end go-to-market initiatives for new products and commercial programs. You will coordinate across Product, Commercial, Marketing and Analytics to ensure timely launches, pricing alignment, packaging, and target customer segmentation.

The role emphasizes governance, risk management, budgets, and the use of AI-enabled tools to boost planning and reporting.