Growth & Performance Marketing Lead (Global)

Boux Avenue; Wimbledon; Hybrid; GBP 70,000 - 110,000; Full time

Benefits offered by this job

Competitive salary

33 days annual leave

Fun working environment

Enhanced pension after 12 months

Staff discounts across Theo Paphitis R

Job summary

Boux Avenue is seeking a dynamic Head of Performance Marketing to lead our eCommerce growth strategy across the UK and international markets. You will shape the performance marketing approach, manage a large digital budget and partner with Brand Marketing and eCommerce to drive high-quality traffic and customer growth.

We are looking for a proven track record in fashion eCommerce, expert Paid Social knowledge, and AI-enabled decision making.

Qualifications

• Proven track record delivering growth, ideally in fashion eCommerce.
• Excellent knowledge of performance marketing channels, especially Paid Social.
• Experience launching and growing new international markets.
• AI-literate and able to leverage AI tools to improve performance.
• Highly commercial with a strong focus on sales and profit.
• Strong numeracy and ability to interpret reports.
• Excellent interpersonal skills to influence strategic direction.

Responsibilities

• Own and evolve the performance marketing strategy across channels.
• Identify new opportunities to grow the business and re-engage customers.
• Oversee measurement framework and use marketing mix models and incrementality testing.
• Lead and develop a high-performing performance marketing team.
• Manage end-to-end budgeting for traffic, spend and revenue by channel and market.
• Build strong relationships with agency partners and platforms (Google, Meta, TikTok).

Skills

Performance marketing

Paid Social

International markets

Budget management

Team leadership

Brand collaboration

Growth mindset

Job description

Boux Avenue is seeking a dynamic Head of Performance Marketing to lead our eCommerce growth strategy across the UK and international markets. You will shape the performance marketing approach, manage a large digital budget and partner with Brand Marketing and eCommerce to drive high-quality traffic and customer growth.

We are looking for a proven track record in fashion eCommerce, expert Paid Social knowledge, and AI-enabled decision making.