Growth Lead - Enterprise B2B SaaS & AI Platform

Referment; Greater London; Sur place; GBP 120 000 - 190 000; Plein temps

Résumé du poste

Referment is collaborating with a London-based company whose AI platform helps the world’s largest construction projects make faster, more confident, data-driven decisions. We seek a VP of Growth to own the entire customer journey, from education and awareness to loyalty and referral, leading a cross-functional team and reporting to the CEO.

The role focuses on building a measurable pipeline engine across ABM, events, content and outbound, with accountability for every channel and campaign

Qualifications

• 5–8+ years in demand generation, growth marketing or pipeline-focused marketing in venture-backed B2B SaaS.
• Enterprise GTM experience, with quarterly pipeline metrics and ABM approaches.
• Track record of building process and rigour where none previously existed.
• Strong data orientation: dashboards, KPIs, attribution analysis and data-led prioritisation.

Responsabilités

• Systematise the demand engine: establish cadences, define metrics and create accountability across channels.
• Directly manage and develop four BDRs through pipeline reviews, call coaching and sequencing strategy.
• Orchestrate a small, multidisciplinary marketing team, prioritising where effort goes.
• Drive account-based programmes, aligning marketing, BDR and sales across target accounts.
• Own the funnel's data layer: attribution, stage conversion and pipeline contribution by channel.
• Partner with Product on positioning, ICP expansion and new market entry.

Connaissances

Demand generation

Growth marketing

B2B SaaS

Enterprise GTM

Data analytics

Description du poste

Referment is collaborating with a London-based company whose AI platform helps the world’s largest construction projects make faster, more confident, data-driven decisions. We seek a VP of Growth to own the entire customer journey, from education and awareness to loyalty and referral, leading a cross-functional team and reporting to the CEO.

The role focuses on building a measurable pipeline engine across ABM, events, content and outbound, with accountability for every channel and campaign