Growth Lead: Cross-Sell & Upsell

Centrica; Windsor; Hybrid; GBP 65,000 - 90,000; Full time

Benefits offered by this job

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Job summary

Centrica is seeking a Cross Sell & Upsell Lead to drive revenue growth and customer value across the Centrica Home portfolio. The role focuses on delivering data-led cross-sell and upsell initiatives, collaborating with Marketing, Digital and Customer teams to unlock growth and improve outcomes.

You will shape offers, leverage customer data, and ensure initiatives meet regulatory and pricing governance standards while reporting insights to senior leadership. Hybrid work with home-based emphasis.

Qualifications

• Commercial or growth experience in a business context.
• Experience delivering change across customer-facing channels (contact centres, digital platforms, CRM).
• Strong analytical skills: turning data into actions.
• Experience developing and presenting business cases.
• Understanding of cross-sell, upsell and retention strategies.
• Awareness of commercial and customer considerations in regulated industries (desirable).
• Understanding pricing, propositions and customer journeys.

Responsibilities

• Lead cross-sell and upsell activity across Centrica Home products; translate strategy into measurable outcomes.
• Identify opportunities to grow customer value via new channels, propositions, offers and campaigns.
• Design and optimise targeted offers aligned with customer needs, pricing frameworks and commercial objectives.
• Use customer and performance data to support segmentation, targeting and prioritisation decisions.
• Partner with Marketing, Digital and Customer teams to deliver initiatives on time and effectively.
• Monitor performance: conversion rates, revenue impact, customer penetration; use insights to improve results.
• Ensure activity complies with regulatory requirements and pricing governance.
• Provide insights and updates to senior stakeholders for future planning.

Skills

Commercial acumen

Project management

Customer growth

Data analysis

Pricing

Customer journeys

CRM platforms

Analytics tools

Tools

CRM platforms

Analytics tools

Job description

Centrica is seeking a Cross Sell & Upsell Lead to drive revenue growth and customer value across the Centrica Home portfolio. The role focuses on delivering data-led cross-sell and upsell initiatives, collaborating with Marketing, Digital and Customer teams to unlock growth and improve outcomes.

You will shape offers, leverage customer data, and ensure initiatives meet regulatory and pricing governance standards while reporting insights to senior leadership. Hybrid work with home-based emphasis.