Growth-Driven Acquisition Marketing Leader (Hybrid)

Vodafone; Newbury; Híbrido; GBP 55.000 - 80.000; Jornada completa

Ventajas ofrecidas por este puesto de trabajo

Bonus scheme

Up to 28 days off + bank holidays

Pension plan

Learning & development

Descripción de la vacante

Vodafone seeks an Acquisition Marketing Manager in Newbury on a hybrid, full-time basis. You will lead Vodafone Business nurture campaigns, using data-driven insights to drive engagement, conversions, and pipeline growth.

The role involves managing budgets and collaborating across Sales, Product Marketing, and Digital teams. You’ll use marketing automation platforms like Eloqua and Marketo, with strong Salesforce analytics to measure performance and optimise campaigns.

Formación

• Significant experience in B2B acquisition, demand generation and nurture marketing.
• Hands-on experience with Eloqua and Marketo for driving pipeline growth.
• Strong Salesforce analytics skills and creating dashboards to measure campaigns.

Responsabilidades

• Own and optimise Vodafone Business prospect nurturing strategy with targeted campaigns.
• Develop audience strategies using customer insights to improve engagement and conversions.
• Utilise Eloqua, Marketo and Salesforce to deliver and optimise campaigns and lifecycle management.
• Provide reporting and performance analysis using Salesforce dashboards and campaign insights.
• Manage the nurture marketing budget to maximise ROI and pipeline growth.
• Collaborate with Sales, Product Marketing, Brand and Digital teams to drive integrated campaigns.

Conocimientos

B2B Marketing

Demand Gen

Nurture Marketing

Marketing Automation

Salesforce

Herramientas

Eloqua

Marketo

Salesforce

Descripción del empleo

Vodafone seeks an Acquisition Marketing Manager in Newbury on a hybrid, full-time basis. You will lead Vodafone Business nurture campaigns, using data-driven insights to drive engagement, conversions, and pipeline growth.

The role involves managing budgets and collaborating across Sales, Product Marketing, and Digital teams. You’ll use marketing automation platforms like Eloqua and Marketo, with strong Salesforce analytics to measure performance and optimise campaigns.