Global Paid Social Manager – Multi-Market Activation

PHD; Greater London; Hybrid; GBP 55,000 - 90,000; Full time

Job summary

PHD is seeking an experienced Social Manager to lead biddable campaigns from our central Digital Activation hub in London. You’ll own paid social activation for an iconic global brand, collaborating with strategy, planning, creative, and analytics teams across multiple European markets to drive brand and performance outcomes.

You’ll manage campaign setup, QA, and testing, while building insights and recommendations.

Qualifications

• Experience in paid social activation, including hands-on campaign build and optimisation.
• Strong expertise across Meta, TikTok, Snapchat, Reddit and Pinterest.
• Experience delivering brand-focused paid social campaigns with clear objectives.
• Experience coordinating campaigns across multiple markets and stakeholders.
• Strong analytical skills with Excel and campaign data interpretation.
• Excellent organisational and multi-project management abilities.
• Strong communication and stakeholder management skills.

Responsibilities

• Own the campaign build, setup, QA and launch readiness across paid social campaigns.
• Ensure campaigns are activated in line with media plans, guidelines and brand requirements.
• Manage day-to-day relationships with social platform partners and delivery against objectives.
• Oversee campaign execution quality including content boosting and asset trafficking.
• Act as day-to-day contact for brand social briefs across markets.
• Develop weekly performance reporting with insights and recommendations.
• Coordinate with Creative Operations and wider teams to deliver campaigns.
• Manage test-and-learn programmes from planning to execution.
• Work with markets to translate strategic recommendations into campaign approaches.
• Stay updated on Meta, TikTok, Snapchat, Pinterest and emerging platforms.
• Share best practices and optimisation recommendations across markets.
• Support onboarding and development of other team members with paid social expertise.

Skills

Paid Social Activation

Meta Ads

TikTok

Snapchat

Pinterest

Reddit

Campaign Optimisation

Data Analysis

Excel

Stakeholder Management

Social Platform Knowledge

Team Collaboration

Tools

Smartly

Job description

PHD is seeking an experienced Social Manager to lead biddable campaigns from our central Digital Activation hub in London. You’ll own paid social activation for an iconic global brand, collaborating with strategy, planning, creative, and analytics teams across multiple European markets to drive brand and performance outcomes.

You’ll manage campaign setup, QA, and testing, while building insights and recommendations.