Global CRM Business Analyst Expert - Salesforce & CRM Analytics

Ceva Logistics; Greater London; On-site; GBP 70,000 - 110,000; Full time

Job summary

CEVA Logistics seeks a Senior Salesforce Business Analyst to bridge business and IT, focusing on Sales Cloud and CRM Analytics across an international setting. You will structure business needs, design functional solutions and translate requirements into analytics and dashboards.

You will contribute to project delivery, data quality, user adoption and continuous improvement of CRM analytics capabilities for Sales, Marketing and Data teams.

Qualifications

• 5-7+ years as Salesforce Business Analyst or similar role.
• Proven hands-on experience with Salesforce Sales Cloud and CRM Analytics/Tableau CRM.
• Experience translating business needs into user stories, specs and test cases.

Responsibilities

• Gather and challenge requirements from Sales, Marketing and Data teams.
• Translate needs into user stories, specs and acceptance criteria.
• Design and optimize Salesforce Sales Cloud processes.

Skills

Salesforce Sales Cloud

CRM Analytics / Tableau CRM

Requirements gathering

User stories & backlog

Agile methodologies

Excellent communication

Tools

Tableau

Job description

you will act as a Senior Salesforce Business Analyst with strong expertise in CRM Analytics, serving as a key functional link between business stakeholders and IT teams.Your role will focus on the evolution of Salesforce Sales Cloud and CRM Analytics (Tableau CRM) across an international environment.You will structure and challenge business needs, design functional solutions, and translate business requirements into effective CRM and analytics solutions supporting Sales, Marketing and Data teams.You will contribute to both project delivery and continuous improvement, with a strong focus on CRM Analytics dashboards, reporting, data quality and business adoption.

Key Responsibilities

• Gather, analyze and challenge requirements from Sales, Marketing and Data teams
• Translate business needs into user stories, functional specifications, acceptance criteria and test cases
• Design and optimize CRM processes within Salesforce Sales Cloud
• Design, maintain and enhance CRM Analytics / Tableau CRM dashboards and reporting
• Translate business questions into relevant analytics and reporting solutions
• Ensure the quality, consistency and relevance of CRM data used for reporting and analytics
• Manage and maintain the functional backlog and contribute to prioritization
• Coordinate business, IT, CRM and development stakeholders throughout delivery
• Lead and support functional testing and UAT
• Support releases, go-live and user adoption
• Contribute to continuous improvement of CRM processes, reporting and analytics capabilities

Candidate Profile

• 5-7+ years of experience as a Salesforce Business Analyst, Functional Consultant, CRM Consultant or similar role
• Strong hands-on experience with Salesforce Sales Cloud
• Proven experience with CRM Analytics / Tableau CRM - this is a key requirement for the role
• Experience designing dashboards, reports and analytics solutions based on business requirements
• Good understanding of CRM data models, data flows and data quality
• Strong ability to structure and challenge complex business requirements
• Experience working with business and IT stakeholders in an international environment
• Strong exposure to Agile environments, including user stories, backlog and sprint cycles
• Experience with functional testing and UATli>
• Excellent communication skills, both business and technical
• Autonomous, structured and delivery-oriented mindset
• Fluent English required
• Nice to Have Experience with Einstein / AI-driven CRM capabilities, such as scoring or recommendations
• Experience in large-scale CRM transformation programs
• Salesforce certifications (Administrator, Sales Cloud Consultant, etc.)
• Knowledge of integrations and CRM architecture
• Experience with data visualization or BI tools

Why Join CEVA Logistics?

At CEVA Logistics, you will be part of a forward-thinking, inclusive workplace that values collaboration, diversity, and professional growth. Our Project Logistics division is committed to developing innovative solutions that make a tangible difference. Joining our team means contributing to a dynamic global network and advancing your career in a supportive environment that recognises individual contribution and collective success. As a global organization, and as part of the CMA CGM Group, diversity is critical to our business success; only when we can reflect the cultures, languages, behaviors and local knowledge of our customers, we can succeed. By employing people with different experiences and abilities, we expand our knowledge and increase our creativity and innovation.

Job Description

CEVA Logistics provides global supply chain solutions to connect people, products, and providers all around the world. Present in 170+ countries and with more than 110,000 employees spread over 1,500 sites, we are proud to be a Top 5 global 3PL. We believe that our employees are the key to our success. We want to engage and empower our diverse, global team to co-create value with our customers through our solutions in contract logistics and air, ocean, ground, and finished vehicle transport. That is why CEVA Logistics offers a dynamic and exceptional work environment that fosters personal growth, innovation, and continuous improvement. DARE TO GROW! Join CEVA Logistics, and you will be part of a team that values imagination and continued learning and is committed to excellence in everything we do. Join us in our mission to shape the future of global logistics. As we continue growing at a fast pace, will you "Dare to Grow" with us?