Global B2B Email Campaigns & Automation Lead

Gill Cooke Personnel Ltd T/A The Recruitment Group; Minster Lovell; On-site; GBP 28,000 - 40,000; Full time

Job summary

The Recruitment Group is recruiting a Digital Campaign Executive to join its marketing team in the UK. You will own global email campaigns, marketing automation and lead nurturing within a B2B environment, collaborating with Sales, Product and Marketing to drive results.

With 2+ years in email marketing or campaign management, you’ll bring strong analytics, copywriting and project management skills, plus GDPR-compliant data handling.

Qualifications

• 2+ years’ experience in email marketing, campaign management or marketing automation.
• B2B marketing experience.
• Experience with CRM and email marketing platforms.
• GDPR compliance and data handling knowledge.
• Excellent attention to detail and project management.

Responsibilities

• Plan, build and deliver global email campaigns.
• Manage campaign calendars and deadlines.
• Create automated journeys and nurture campaigns.
• Analyse campaign performance, KPIs and A/B tests.
• Produce reports and provide actionable insights.
• Collaborate with Sales, Product and Marketing teams.
• Support events and post-event lead generation.
• Identify opportunities to improve campaign performance.

Skills

Email marketing

Campaign management

Marketing automation

Analytics

Copywriting

Tools

CRM platforms

Email marketing platforms

Job description

The Recruitment Group is recruiting a Digital Campaign Executive to join its marketing team in the UK. You will own global email campaigns, marketing automation and lead nurturing within a B2B environment, collaborating with Sales, Product and Marketing to drive results.

With 2+ years in email marketing or campaign management, you’ll bring strong analytics, copywriting and project management skills, plus GDPR-compliant data handling.