Global Email Marketing Lead

The Recruitment Group; England; On-site; GBP 30,000 - 45,000; Full time

Job summary

The Recruitment Group is seeking a Digital Campaign Executive to join their marketing team in the United Kingdom. The role focuses on owning global email campaigns, marketing automation and lead nurturing within a B2B context.

You will plan, build and deliver campaigns, manage calendars, create automated journeys and analyze performance to drive insights and growth. This is a fantastic opportunity for an experienced digital marketer to make a measurable impact across international campaigns.

Qualifications

• 2+ years’ experience in email marketing, campaign management or marketing automation.
• B2B marketing experience.
• Experience with CRM and email marketing platforms.
• Strong analytical, copywriting and project management skills.
• Excellent attention to detail.
• Understanding of GDPR and lead nurturing.
• International/multi-language campaign experience is desirable.

Responsibilities

• Plan, build and deliver global email campaigns.
• Manage campaign calendars and multiple deadlines.
• Create automated journeys and nurture campaigns.
• Analyse campaign performance, KPIs and A/B testing.
• Manage customer data in line with GDPR.
• Produce reports and provide actionable insights.
• Work closely with Sales, Product and Marketing teams.
• Support events and post-event lead generation.
• Identify opportunities to improve campaign performance and automation.

Skills

Email marketing

CRM platforms

Analytics

Copywriting

Project management

Attention to detail

GDPR knowledge

Lead nurturing

Multilingual campaigns

Tools

Marketing automation platforms

Job description

The Recruitment Group is seeking a Digital Campaign Executive to join their marketing team in the United Kingdom. The role focuses on owning global email campaigns, marketing automation and lead nurturing within a B2B context.

You will plan, build and deliver campaigns, manage calendars, create automated journeys and analyze performance to drive insights and growth. This is a fantastic opportunity for an experienced digital marketer to make a measurable impact across international campaigns.