General Sales Manager

Marshall Motor Group; Bournemouth; On-site; GBP 42,000 - 60,000; Full time

Benefits offered by this job

Company car

25 days leave

Life assurance & pension

Discounts on car purchase, servicing &

Exclusive perks platform

Job summary

Marshall BMW Bournemouth is seeking an experienced Sales Manager to lead our high-performing sales team, drive exceptional customer experiences and achieve ambitious targets for new and used vehicles within a prestigious automotive brand.

You will oversee budgeting, forecasting and profitability, coach and develop the team, manage escalations, and build strong relationships with customers and colleagues while upholding Marshall’s values and the group’s standards.

Qualifications

• Proven experience as a Sales Manager within the automotive industry.
• Experience in a main dealership environment.
• Ability to drive profitability and meet targets.

Responsibilities

• Lead and drive performance of the Sales team, overseeing new and used vehicle sales.
• Achieve weekly sales targets for vehicles, finance, and insurance products.
• Manage budgeting, forecasting and drive business growth in line with store goals.
• Lead by example, handle customer escalations and coach team members.
• Inspire and motivate a team to consistently meet and exceed targets.

Skills

Sales leadership

Customer service

Forecasting

Team coaching

Relationship building

Job description

Competitive basic salary plus bonus scheme + company car; 25 days' annual leave + bank holidays (increases with service); Life assurance & pension scheme; Discounts on car purchase, servicing & more; Access to exclusive shopping and lifestyle perks.

Full-time | 45 hours per week, including weekends on a rotational basis

Lead a high-performing sales team with a prestigious automotive brand.

At Marshall BMW Bournemouth, we’re offering an exciting opportunity for an experienced Sales Manager to drive success by leading our sales team in delivering outstanding customer experiences and achieving ambitious sales targets.

In this role:

• You’ll lead and drive performance of the Sales team, overseeing both new and used vehicle sales.
• You’ll achieve weekly sales targets for vehicles, finance, and insurance products, ensuring excellent customer service and satisfaction.
• You’ll be responsible for budgeting, forecasting, and driving business growth in alignment with the store’s goals.
• You’ll lead by example – working closely with customers, managing escalations, and supporting team development through coaching, performance management, and recognition.
• Someone with proven experience as a Sales Manager within the automotive industry, preferably in a main dealership environment.
• Someone with a leader’s mindset and strong relationship-building skills, able to inspire and motivate a team to consistently meet and exceed targets.
• Someone results-oriented, with a track record of maximising profitability through effective stock management and sales strategies.
• Most importantly, someone who’s committed to upholding Marshall’s values and creating a positive, supportive environment for customers and colleagues alike.

About us:

At Marshall Motor Group, we're proud to represent over 25 leading car, van, truck and motorbike brands across more than 130 stores in England. We're also part of the Constellation Automotive Group, home to some of the most well-known brands in the automotive industry, including webuyanycar, cinch and BCA. Our team is over 4,000 strong and receives excellent pay packages and fantastic benefits in an environment centred around integrity, respect and innovation.

We want to hear from people with a customer-centric, can-do attitude who are ready to drive their career – and our company – forward.

What will we offer you for your commitment to us?

• Performance rewards: Competitive bonus scheme, based on multiple achievable elements.
• Full tailored training: We will provide a selection of digital learning, some chosen by us to prepare you in the best possible way for your role, as well as some chosen by you for your continued development.
• Career development: Ongoing manufacturer training and development pathways across the Group.
• Exclusive perks: Discounts and rewards via a dedicated employee platform.

At Marshall Motor Group, our policy is to employ the best qualified people and provide equal opportunity for the advancement of employees. This includes promotion and training, and not to discriminate against any person because of gender, race, ethnicity, age, sexual orientation, religion, belief, or disability.