General Manager – Gas Street Vaults, Birmingham

Joule's Brewery; Birmingham; On-site; GBP 45,000 - 65,000; Full time

Benefits offered by this job

Performance bonus up to 10%

Tips shared across the team

Annual leave increases with service

Birthday day off

Employee Assistance Programme

Work-life balance

Ongoing training and development

Job summary

Joule’s Brewery invites an experienced General Manager to lead the launch of Gas Street Vaults, a flagship pub in Birmingham’s city centre. You’ll oversee team building, operations, and the guest experience from day one.

You’ll drive sales through events, craft beer focus and local engagement, while delivering high standards across food, drink and service on a canalside site with strong investment.

Qualifications

• Proven experience as a General Manager within a busy pub, restaurant or hospitality venue.
• Strong leadership and people-management skills.
• Commercial awareness with track record of delivering sales/profit targets.
• Passion for hospitality, food and drink, especially beer and wine.

Responsibilities

• Leading, motivating and developing the team.
• Driving sales through events, promotions and local engagement.
• Delivering high standards across food, drink and service.
• Managing stock, cash and overall business performance.
• Working closely with Head Chef to deliver a strong food offer.
• Planning and delivering a calendar of events and trade builders.
• Ensuring full compliance and operational excellence.
• Being a brand ambassador for Joule’s Brewery.

Skills

Leadership

Team management

Sales & targets

Hospitality passion

Events planning

Local community engagement

Beer & pub culture

Brand ambassador

Job description

Lead the launch of one of Birmingham’s most exciting new pub destinations.

Located in Birmingham city centre, Gas Street Vaults offers a rare opportunity for an experienced hospitality manager to lead a major new pub opening. With a prime canalside location, strong food and drink offer and significant investment planned, this is one of the most exciting General Manager jobs currently available in Birmingham.

This is a unique opportunity to take ownership of a major Birmingham hospitality project and help shape it into one of the city’s leading pub destinations.

Located in the heart of Gas Street Basin, Gas Street Vaults will combine exceptional beer, quality pub food, live music and warm hospitality within one of Birmingham’s most iconic waterside locations.

Joining before launch, you’ll play a key role in building the team, developing the offer and creating an experience that keeps customers coming back.

This is far more than simply running a pub. It’s an opportunity to help create a flagship Joule’s Brewery destination from day one.

The Vision

A major new canalside pub destination coming to Birmingham in January 2027.

Gas Street Vaults is being transformed from a former bistro restaurant into a characterful Joule’s Brewery Taphouse inspired by Birmingham’s industrial heritage, canal history and pub culture.

Our ambition is to create a destination pub made up of unique spaces, each with its own atmosphere and experience.

Made up of unique spaces, each with its own atmosphere and experience, Gas Street Vaults will become a destination for locals, visitors and businesses alike.

Recent Joule’s Developments

Take a look at some of our recent pub developments across the Joule’s estate.

Join before the launch and help build the team from day one

Help shape a major Birmingham launch

Independent brewer with over 200 years of history

Trusted to lead, supported to succeed

A supportive business that understands the importance of work-life balance and long-term career sustainability in hospitality.

Big plans for food, events & atmopshere

Strong food and drinks offer

Create a pub operation you can be proud of

What You’ll Get Up To

Leading, motivating and developing the team

Driving sales through events, promotions and local engagement

Delivering high standards across food, drink and service

Managing stock, cash and overall business performance

Working closely with the Head Chef to deliver a strong food offer

Planning and delivering a calendar of events and trade builders

Ensuring full compliance and operational excellence

Being a brand ambassador for Joule’s Brewery

Who We’re Looking For

Proven experience as a General Manager within a busy pub, restaurant or hospitality venue

Strong leadership skills with experience managing teams

Commercially aware with experience delivering sales and profit targets

Passion for hospitality, food and drink, especially beer and wine

Experience delivering events and driving local trade

Knowledge of cask ale and cellarmanship is highly desirable

Resilient, hands‑on and able to thrive in a fast‑paced environment

What You’ll Get Back

Package

Performance related bonus opportunity of up to 10%

Tips shared across the team

Annual leave increasing with length of service

Extra day off to celebrate your birthday

Access to our Employee Assistance Programme for wellbeing support

A genuine focus on work-life balance

Ongoing support, training and development to help you grow in your career

The opportunity to lead your own pub with real autonomy

Team celebrations and pub launch events

Ready to Make Your Mark?

This is a rare opportunity to join before launch and help shape one of Birmingham’s most exciting new pub destinations from day one.

So… are you passionate about great beer, great pubs and great food?