General Manager

YesGolfing; Penarth; Remote; GBP 60,000 - 75,000; Full time

Job summary

The Glamorganshire Golf Club is seeking a General Manager to lead day-to-day operations and drive strategic delivery across course, pro shop, hospitality and administration. You will work closely with the Board to translate strategy into action and ensure excellent member and visitor experiences.

The successful candidate will demonstrate strong budgeting and people-management skills, with a track record of delivering improvements while maintaining a member-owned club ethos.

Qualifications

• Senior management experience in golf club or similar multi‑department environment.
• Strong budgeting, financial controls and revenue development.
• Proven leadership of diverse operational teams.
• Excellent written and verbal communication with a Board.

Responsibilities

• Provide visible day-to-day leadership across all club functions.
• Translate Board strategy into operational plans and measurable outcomes.
• Report to Board/committees with timely, accurate advice.
• Manage external suppliers and service providers for value and quality.
• Oversee recruitment, induction, development and appraisals.
• Lead the annual business planning and budgeting with the Finance Manager.
• Ensure compliance with health & safety, licensing and regulatory obligations.
• Promote heritage assets and organise events and sponsorships.

Skills

Senior management

Golf club operations

Budgeting

Staff management

Strategic planning

Communication skills

Job description

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The Glamorganshire Golf Club is seeking an enthusiastic, forward-thinking and dedicated Golf Club Manager to lead the Club’s day-to-day operations, working closely with its staff, members and Management Board.

The ideal candidate will be a strong and approachable leader with the vision and drive to enhance the Club’s performance and member experience. Combining sound strategic judgement with effective hands-on management, the successful candidate will identify opportunities for development, champion new ideas and promote continuous improvement, while ensuring the Club remains well-managed, financially sustainable and well positioned for the future.

Full Time * Remember to mention the YesGolfing.com website when responding *

Location:The Glamorganshire Golf Club, Lavernock Road, Penarth, Vale of Glamorgan, Wales, CF64 5UP

Description:

Job Title: General Manager
Reports To: Board of Directors / Club Committee
Direct Reports: Finance & Administration Manager, Golf Operations Manager, Head Professional, Head Greenkeeper and Bar Manager
Location: The Glamorganshire Golf Club, Penarth
Contract Type: Permanent, five days per week including some weekends

Purpose of the Role
The General Manager is the most senior operational post at The Glamorganshire Golf Club, reporting to the Board. The post-holder provides visible leadership across every area of the Club — the course, pro shop, golf operations, bar, catering and administration — and translates the Board's strategy into effective day-to-day delivery. The role strengthens financial and operational control, develops the Club's people and services, and protects and promotes the Club's distinctive heritage. The General Manager is the sole authority on non-standard pricing and approves significant expenditure within limits delegated by the Board.

Key Responsibilities

Leadership, Governance & Operations

• Provide visible, day-to-day leadership across the course, pro shop, golf operations, bar, catering and administration functions
• Translate Board strategy into clear operational plans, priorities and measurable outcomes
• Report to the Board and committees, providing timely, accurate and constructive advice
• Act as the single point of escalation for operational issues and ensure responsibilities across departments are clear
• Manage all external suppliers, contractors and service providers, ensuring value, quality and accountability
• Maintain high standards of member and visitor experience throughout the Club

Financial & Commercial Management

• Lead the annual business planning and budgeting process, working closely with the Finance & Administration Manager
• Review monthly management accounts and cash flow, present results to the Board, and take timely action where performance varies from plan
• Approve all expenditure above agreed delegated thresholds
• Approve ALL non-standard pricing before it is communicated to any customer — this applies to societies, green fees, pro shop and functions without exception
• Drive sustainable revenue growth across membership, visitor golf, societies, events, hospitality, sponsorship and retail
• Strengthen commercial discipline while preserving the values and character of a member-owned club
• Ensure effective stock-control oversight across the pro shop, bar and greenkeeping operations

People & Culture

• Lead, support and hold to account the Club's departmental managers through regular one-to-ones, clear objectives and constructive performance management
• Oversee recruitment, induction, development and appraisal of all staff and, where necessary, formal employee processes, in line with Club procedures and employment law
• Conduct annual appraisals for all direct reports
• Ensure every member of staff has a current, signed job description at all times
• Ensure staffing structures, rotas and skills are appropriate for seasonal demand, events and member needs
• Build a collaborative, service-oriented culture that promotes fairness, professionalism, confidentiality and respect

Compliance, Risk & Club Standards

• Hold operational oversight of health and safety, licensing, insurance and other regulatory obligations across the Club
• Ensure suitable risk assessments, policies, records and reporting arrangements are current and consistently followed
• Protect Club assets, data, finances and reputation through sound controls and timely escalation
• Coordinate significant maintenance, waste removal and contractor activity within approved budgets and authority levels

Heritage, Events & External Relationships

• Champion the Club's three heritage assets — the Stableford system, the Barbarians RFC and Wing Commander Guy Gibson VC — to strengthen profile, participation and income
• Oversee the planning and delivery of the Club's heritage golf days, including the Dr Stableford, Barbarians and Dambusters events
• Lead all sponsorship and partnership discussions and develop constructive relationships with golf, sporting, community and commercial organisations
• Ensure the Club's heritage is presented well in the clubhouse and in all marketing materials
• Represent the Club professionally with members, visitors, governing bodies and external stakeholders

Administrative & Compliance Duties

• Maintain up-to-date licensing, insurance and regulatory compliance records
• Countersign all significant contracts and agreements on behalf of the Club
• Maintain oversight of all staff HR records via the Finance & Administration Manager

Standards & Conduct

• Present a professional image at all times when representing the Club
• Treat all members, visitors and staff with courtesy and respect
• Maintain strict confidentiality in all matters relating to staff and Club finances
• Ensure all decisions are fair, consistent and in the best long-term interest of the Club

Person Specification

Essential Experience & Skills

• Successful senior management experience in a golf club, private members' club, leisure, hospitality, sport or comparable multi-department environment
• Demonstrable experience of leading managers and diverse operational teams
• Strong commercial and financial capability, including budgeting, management accounts, cost control and revenue development
• Evidence of improving service standards, operating systems and organisational accountability
• Sound knowledge of people management and the practical application of employment policies
• Strong written and verbal communication skills, with the confidence to advise a Board and engage constructively with members
• Good judgement, resilience and the ability to make fair, timely decisions under pressure
• Competence with standard business, finance and booking systems

Desirable

• Experience of the governance and culture of a member-owned golf or sports club
• A recognised management, business, hospitality or club-management qualification
• Knowledge of golf operations, competitions and the wider golf industry
• Experience of sponsorship, events, hospitality or community partnerships

Personal Qualities

• Visible, approachable and comfortable leading from the front
• Commercially astute while respectful of the traditions and priorities of a members' club
• Organised, accountable and attentive to detail
• Collaborative, diplomatic and able to manage competing expectations
• Committed to excellent service and continuous improvement
• Genuinely interested in golf and the heritage of The Glamorganshire

Working Arrangements

This is a permanent role working five days per week, spread across the seven-day week. The General Manager is expected to be on site for the Club's busiest weekends, and the nature of club operations requires flexibility, including some evenings, weekends, competition days and major events. The General Manager maintains a visible presence across the Club and arranges working patterns around operational priorities in agreement with the Board.

Application Process

To apply, candidates should send a letter highlighting their motivation for the role and relevant experience, an up-to-date CV, details of their current remuneration and ability to relocate if necessary. Contact The Manager – [e-mail]

Additional Information

Use the contact information above to contact us for more information

* Remember to mention the YesGolfing.com website when responding *