Freelance Account Director

JR United Kingdom; West Midlands Combined Authority; Remote; GBP 40,000 - 70,000; Part time

Job summary

A TikTok agency is seeking a Freelance Account Director to lead and manage TikTok campaigns for key clients. The ideal candidate will have extensive agency experience, expert knowledge of TikTok Ads Manager, and a strong ability to create impactful content while maintaining client relationships. This remote role focuses on developing performance-driven strategies and overseeing all aspects of campaign execution.

Qualifications

• Senior experience in managing complex accounts within an agency.
• Practical knowledge of TikTok Shop and affiliate programs.
• Experience with various paid campaigns and budget management.

Responsibilities

• Manage strategic delivery of TikTok campaigns.
• Develop strong client relationships as the main contact.
• Lead TikTok Shop strategies and oversee campaign execution.

Skills

Client management

Presentation skills

Creative content creation

Campaign management

Adaptability

Tools

TikTok Ads Manager

Job description

Role: Freelance Account Director

Location: Remote (UK-based)

Contract: Freelance

About us:

We're a TikTok agency that helps brands succeed on TikTok. We have grown our own clients and communities to over 1 million followers and have achieved 600 million video views in the last 12 months. We leverage these insights to assist brands in reaching new audiences, increasing TikTok followers and engagement, and creating impactful content that stands out on TikTok.

The brief:

We are seeking a freelance Account Director to lead TikTok and paid social campaigns. You will be the strategic lead for key clients, focusing on paid social, influencer strategy, TikTok Shop, and performance-driven content. This role is ideal for a senior freelancer experienced in leading campaigns from start to finish.

What you’ll be doing:

• Manage strategic delivery of TikTok campaigns, including media planning, buying, and optimization.
• Develop strong client relationships and serve as their main contact for TikTok-related matters.
• Lead TikTok Shop strategies, including shoppable content, influencer collaborations, and live activations.
• Oversee campaign execution across paid, organic, affiliate, and live content.
• Advise clients on TikTok Shop best practices, such as storefront optimization and platform tools.
• Act as the senior client contact and escalation point, maintaining high standards and strategic clarity.
• Collaborate with creative teams and influencers for campaign content.
• Prepare budget plans and proposals for clients.

What we’re looking for:

• Senior experience in an agency environment, managing complex accounts.
• Practical experience with TikTok Ads Manager.
• In-depth knowledge of TikTok Shop, including affiliate programs and live streaming.
• Strong client management and presentation skills.
• Ability to create performance-focused creative content.
• Experience managing various paid campaigns and budgets.
• Adaptability to fast-paced environments and delivering quality work.