Franchise Brand Associate: Strategy & Partnerships

Hasbro; Greater London; On-site; GBP 42,000 - 60,000; Full time

Job summary

Hasbro in London seeks an Associate Franchise Manager to own deliverables for two major brands, coordinating with teams across production, social, music and digital games. You’ll ensure on-time, on-budget output while maintaining brand identity across touchpoints.

You’ll drive strategy, brief creative teams, and pitch to partners worldwide, using strong presentation and IT skills. A 2–3 year track record in entertainment/consumer products is preferred.

Qualifications

• 2–3 years’ experience in a busy franchise, brand or marketing team.
• Proven ability to execute with excellence and deliver results.
• Independent and calm under pressure, able to juggle priorities.
• Excellent communication and confidence to pitch ideas across functions.
• Strong presentation and IT skills with PowerPoint, Word, Excel and Outlook.

Responsibilities

• Own key franchise deliverables for two major brands, delivering on time and on budget.
• Partner with production, social, music and digital games teams to realise franchise strategy.
• Brief and work with creative teams on collateral, toolkits and presentations.
• Plan initiatives across the business to keep franchise identity consistent.
• Pitch to partners worldwide and identify opportunities for global activations.
• Share insights and measure performance to improve future materials.

Skills

Communication

Presentation

Cross-functional collaboration

Time management

Tools

PowerPoint

Word

Excel

Outlook

Job description

Hasbro in London seeks an Associate Franchise Manager to own deliverables for two major brands, coordinating with teams across production, social, music and digital games. You’ll ensure on-time, on-budget output while maintaining brand identity across touchpoints.

You’ll drive strategy, brief creative teams, and pitch to partners worldwide, using strong presentation and IT skills. A 2–3 year track record in entertainment/consumer products is preferred.