Field marketing manager

Assembled

Greater London

On-site

GBP 80,000 - 105,000

Full time

2 days ago
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Benefits offered by this job

Onsite lunches
Parental leave
Stock options
Professional development credits
Wellness budget

Job summary

Assembled ищет опытного специалиста по региональному маркетингу для управления календарём мероприятий и бюджетом EMEA. Вы будете строить программы, ориентированные на ключевые учетные записи, сотрудничать с London‑командой продаж и развивать партнёрские и каналовые инициативы.

Роль требует опыта ведения ABM‑кампаний, владения AI‑инструментами и умения адаптировать кампании под разные рынки Европы, а также активного участия в сообществе CX/WFM и локализации материалов.

Qualifications

  • 6–9 лет в сфере регионального маркетинга или меропиятий в B2B, работа в Enterprise-сегменте.
  • Опыт владения UK/EMEA программами и способность выстраивать кросс-функциональное взаимодействие.
  • Доказанная способность вести end-to-end мероприятия и ABM‑кампании.
  • Сильные взаимоотношения с отделом продаж и понимание пайплайна.
  • Опыт внедрения AI‑рабочих процессов или инструментов в кампаниях.

Responsibilities

  • Владение календарём мероприятий EMEA и бюджетом: выбор мероприятий, ужесточение бюджета, решение, какие события проводить, а какие пропускать.
  • Управление полевым каналом: целевая аудитория, создание возможностей и ускорение сделок в рамках программ с привязкой к ключевым учетным записям.
  • Развитие программ партнерства и канального движения — совместные мероприятия, совместный маркетинг и связи с покупателями.
  • Голос региона в Assembled: локализация материалов, адаптация контента под страны, подбор кейсов и историй клиентов.
  • Развитие кампаний с учётом Европы и внедрение AI‑рабочих процессов для масштабирования усилий.

Skills

Regional marketing
Event management
Cross-functional collaboration
Sales alignment
AI systems knowledge

Tools

AI tools

Job description

Описание

Assembled helps companies scale great customer support. As consumers, we’ve all been there. You need help, you’re stuck on hold or going in circles with an AI, and your problem still isn’t solved. Behind great support is a complex operational problem: thousands of people and AI agents working across teams, time zones, and products as new problems emerge. Assembled gives support leaders the tools to manage that complexity, from AI agents that resolve customer issues to software that forecasts demand, builds schedules, and makes intraday adjustments.

Задачи
  • Own the EMEA field calendar and the budget behind it — decide which events, dinners, and roadshows are worth doing, and which ones we skip
  • Run field as a pipeline channel: pre-event targeting through opportunity creation and deal acceleration, with named accounts attached to every program
  • Build account-based programs sized to the deal, whether that’s one account, a handful, or a roomful, in lockstep with the London sales team
  • Build our EMEA partner and channel motion — joint events, co-marketing, and the relationships that get us in front of buyers we can’t reach on our own
  • Be the voice of the European market inside Assembled: what needs localizing, which content doesn’t land, where our story has to change by country, and what customer stories to bring to life
  • Foster community efforts.
  • Get to know the European CX/WFM community by genuinely contributing and building relationships across a wide variety of stakeholders
  • Bring EU‑specific campaign ideas to the team and make sure Europe is designed into campaigns rather than translated at the end
  • Build AI workflows that let one marketer cover multiple countries — invite list enrichment, event pages, personalized follow‑up at volume, post‑event analysis
Требования
  • 6–9 years in field, events, or regional marketing at B2B companies selling into enterprise, including time owning UK or EMEA programs rather than supporting someone else’s Startup, get sh*t done mindset. The region is new and our team there is small and scrappy. You know how to spot the highest‑leverage opportunities and collaborate cross‑functionally to make magic happen
  • You’ve been early somewhere — the first marketer in a region or on a small team, where no playbook existed and you wrote one event judgment with receipts.
  • Tell us about an event you cut and why, not only the ones that worked
  • A close working relationship with sales. You’ve sat in pipeline reviews, you know what an AE needs from a dinner, and you can hold your own on account strategy
  • AI systems you’ve built and use, with an example you can walk through.
  • One marketer covering this much ground without AI is a headcount request, not a plan A bias to go first. You’d rather run a twelve‑person dinner next month than spend the quarter planning a conference booth for next year.
Будет плюсом
  • Nice to have: experience in European markets beyond the UK, with an understanding of how programs need to differ by market
Условия
  • We work together in person five days a week from our London office in King’s Cross.
  • Quarterly credits for professional development, wellness, and commuting.
  • Budget for AI tools and experimentation, giving you room to test new ideas, build workflows, and rethink how you work.
  • Paid parental leave.
  • Onsite work model with catered lunches everyday (M-F).
  • The estimated base salary range for this role is £80,000 - £105,000 per year. The base pay offered may vary depending on location, job-related knowledge, skills, and experience. Stock options are provided as part of the compensation package, in addition to a full range of medical, financial, and/or other benefits, dependent on the position offered.
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