Event Sales Manager

ADLIB Recruitment | B Corp™; Greater London; On-site; GBP 40,000 - 60,000; Full time

Job summary

ADLIB Recruitment | B Corp™ is looking for an Event Sales Manager in Greater London. This role involves driving sales performance, converting leads into projects, and building client relationships within a collaborative team. The ideal candidate has proven event sales experience, strong negotiation skills, and a results-driven mindset. Join a thriving division that creates unforgettable events and shapes client experiences. Competitive salary and opportunities for career advancement are provided.

Qualifications

• Proven experience in event sales, business development, or a similar commercial role.
• Strong track record of meeting sales targets and delivering against KPIs.
• Excellent negotiation and relationship-building skills.

Responsibilities

• Drive event sales performance, consistently meeting and exceeding quarterly revenue targets.
• Convert qualified leads into confirmed projects, ensuring strong conversion rates and client satisfaction.
• Manage and deliver on a structured KPI programme, tracking progress and implementing actions to meet objectives.
• Build and nurture client relationships, securing repeat business and referrals through trust and credibility.

Skills

Event sales

Negotiation skills

Relationship-building

Proactive communication

Results-driven mindset

Job description

Lead sales success, shape client experiences, and make an impact in a fast-paced, results-driven environment. A commercially-minded Event Sales Manager is required to take ownership of sales performance across a thriving events division. This role focuses on converting high-quality leads into confirmed projects, building lasting client relationships, and consistently delivering against structured KPIs. A high-impact opportunity where results directly shape the success of the events portfolio.

The position sits within a collaborative and ambitious team that values accountability, creativity, and client excellence. The business delivers unforgettable events, and this role plays a key part in that mission.

What you’ll be doing

• Drive event sales performance, consistently meeting and exceeding quarterly revenue targets.
• Convert qualified leads into confirmed projects, ensuring strong conversion rates and client satisfaction.
• Manage and deliver on a structured KPI programme, tracking progress and implementing actions to meet objectives.
• Build and nurture client relationships, securing repeat business and referrals through trust and credibility.
• Collaborate with internal teams, ensuring seamless event delivery aligned with client expectations.

What experience you’ll need to apply

• Proven experience in event sales, business development, or a similar commercial role.
• A strong track record of meeting sales targets and delivering against KPIs.
• Excellent negotiation and relationship-building skills.
• Organised, proactive, and confident communicator.
• Results-driven mindset with a focus on continuous improvement.

What you’ll bring to the team

• A persuasive and confident communication style, able to lead negotiations with clarity.
• Resilience and focus under pressure, always driving sales forward.
• Natural leadership qualities, inspiring trust and collaboration.
• A competitive edge balanced with professionalism, ensuring credibility in every interaction.