Entry Level Sales Development Representative

Prime; Birstall; On-site; GBP 25,000 - 29,000; Full time

Job summary

Prime in Leeds is seeking a Graduate Sales Development Representative to join a fast-growing cyber security scale-up. Based in Leeds, you will generate opportunities, reach out to UK prospects, and arrange software demos while building a career in tech sales.

You’ll receive a base salary of £25,000–£29,000 with uncapped commission and a realistic OTE of £35k+ in Year 1, plus training and mentorship in a non-corporate environment.

Qualifications

• Graduate welcome with ambition and curiosity.
• Experience in sales not required but attitude matters.
• Strong verbal and written communication skills.

Responsibilities

• Research potential UK customers across the UK.
• Reach out via cold calling, email, and LinkedIn.
• Book software demos or trials with IT leaders.
• Learn to articulate the value of cyber security clearly.

Skills

Drive

Resilience

Communication

Coachability

Education

Degree is a bonus

Not essential

Job description

Graduate Sales Development Representative (Cyber Security)
Location: Leeds (Office-Based)
Salary: £25,000–£29,000 DOE + Uncapped Commission (Realistic OTE: £35k+ Year 1)
Start Date: ASAP

Why Cyber Security? Why Now?

Every single day in the UK, there are 65,000 attempted cyber-attacks on small businesses—4,500 of which succeed. That’s where this Leeds-based cyber security scale-up comes in.

Since launching in 2014, this company has created a cutting-edge platform that helps SMEs defend themselves against the kind of threats that can shut a business down in seconds. With demand for cyber protection skyrocketing, they’re growing fast—looking to double in size in the next 12 months.

If you’re a graduate with ambition, drive, and a curious mind, this is your chance to break into one of the world’s fastest-growing tech sectors, with a company that truly invests in its people.

What’s in It for You?

Structured Career Path

• Fast-track promotion opportunities within your first 12 months
• Ongoing sales training and mentorship from experienced leaders

Earning Potential

• Base salary of £25,000–£29,000 (depending on experience)
• Uncapped commission – many first-year SDRs hit £35k+, with top performers earning £40k–£50k+

Time Off + Flexibility

• 24 days’ holiday (plus Bank Holidays), increases over time
• Buy, sell, or roll over days for maximum flexibility

Team Culture

• Monthly socials (think go-karting, escape rooms, team dinners)
• Friendly, supportive team in a non-corporate environment

Unique Product in a Growing Market

• Be part of a booming £300bn+ global cyber security market
• Work with a product that genuinely makes a difference to businesses

The Role – What You’ll Be Doing

You’ll be at the front line of the business, generating opportunities and opening doors. Typical tasks include:

• Researching and identifying potential customers across the UK
• Reaching out to them via cold calling, email, and LinkedIn
• Booking software demos or trials with IT leaders and Heads of InfoSec
• Learning how to articulate the value of cyber security in clear, engaging ways
• Generating around 15 qualified leads per month (with training & support!)

This role is all about building relationships, staying curious, and being resilient.

What We’re Looking For

• Drive You're ambitious, competitive, and want to build a long-term career in sales
• Resilience You’re not put off by challenges or a few rejections
• Communication Skills You can hold your own in conversation, both written and verbal
• Coachability You're eager to learn, open to feedback, and quick to improve
• Education A degree is a bonus but not essential; we care more about attitude and aptitude

Next Steps

This is your chance to get in on the ground floor of a growing tech company in a market that isn’t slowing down anytime soon.

If you’re ready to kick off a high-potential career in sales with great training, strong earning potential, and the chance to become a cyber security expert—