Employer Brand Lead

Salt; Greater London; Hybrid; GBP 60,000 - 80,000; Full time

Job summary

Join a forward-thinking company as an Employer Brand Lead, where you'll craft a compelling employer branding strategy that resonates globally. In this dynamic role, you'll collaborate with creative agencies and internal teams to enhance talent attraction and engagement. Your strategic insights will shape impactful content and digital campaigns, while your project management skills will ensure seamless execution across platforms. This is an exciting opportunity to make a significant impact on the candidate experience and build a strong employer narrative in a hybrid work environment.

Qualifications

• Proven experience in leading employer brand initiatives globally.
• Strong understanding of recruitment marketing best practices.

Responsibilities

• Develop and deliver a global employer brand strategy.
• Lead recruitment marketing campaigns to enhance candidate experience.

Skills

Employer Branding

Content Development

Digital Marketing

Project Management

Campaign Analytics

Tools

LinkedIn

Glassdoor

Instagram

Job description

Role: Employer Brand Lead (12-Month Contract)

Hybrid | Up to £500/day (Umbrella) or £375/day (PAYE)

Are you passionate about building standout employer brands that attract top talent globally? We’re hiring an Employer Brand Lead to shape and deliver a world-class employer branding strategy in partnership with a leading creative agency.

In this high-impact role, you’ll collaborate with senior stakeholders across People, Brand, and Comms to define and execute a global vision—bringing to life a compelling and authentic employer brand aligned with business goals and culture.

What You’ll Be Doing:

• Partnering with a dedicated employer brand agency to develop and deliver a global employer brand strategy.
• Leading recruitment marketing campaigns that enhance the candidate experience and support talent attraction.
• Shaping compelling content across formats—videos, blogs, social posts—that reflect our EVP and employee stories.
• Managing digital presence across LinkedIn, Glassdoor, Instagram and more, while launching employee advocacy initiatives.
• Using data and insights from the brand agency to optimise performance and maximise ROI.
• Strengthening internal engagement through storytelling, recognition programs, and localised branding efforts.

You’ll Be Responsible For:

• Aligning employer brand messaging across all touchpoints with internal teams (People, TA, Marketing, Comms).
• Overseeing digital storytelling and content production with external creative teams.
• Leading the development of an employee advocacy strategy to amplify authentic voices.
• Supporting global People teams with internal campaigns and initiatives to boost advocacy and engagement.

What We’re Looking For:

Proven experience leading employer brand and talent attraction initiatives in a global organisation

Strategic thinker with hands-on experience in content development and campaign execution

Strong understanding of social media, digital, and recruitment marketing best practices

Data-driven approach with experience in campaign analytics and optimisation

Excellent project management and cross-functional collaboration skills

Passion for crafting standout candidate experiences and employer narratives

Contract Details:

Duration: 12 months, with potential to go permanent

Rate: Up to £500/day (Umbrella) or £375/day (PAYE)

Hours: 38/week, Mon–Fri

Location: Hybrid (Infrequent travel)

Security: BPSS required (no higher clearance needed)

Interview Process: Two stages – in-person on May 2nd, followed by a virtual final round