EMEA Demand Marketing Lead (Remote UK)

RIMINI_UNITED_KINGDOM Rimini Street UK Ltd.; Grande-Bretagne; À distance; GBP 90 000 - 120 000; Plein temps

Résumé du poste

Rimini Street UK Ltd. is seeking a senior manager to lead Demand Marketing for the EMEA region.

The role involves planning, localisation and execution of integrated campaigns across multiple markets, working with country marketing, digital, content, product and client marketing teams, and aligning with sales and SDR for pipeline impact. The ideal candidate will drive multi-channel campaigns, optimise performance with data-driven approaches, and focus on generating qualified demand and expanding

Qualifications

• Significant B2B marketing experience across enterprise technology or similar complex environments.
• Demonstrated ability to translate global campaigns into regional/local programs across multiple markets.
• Strong understanding of digital demand generation and lead management.

Responsabilités

• Lead development and execution of integrated demand generation programmes across EMEA.
• Translate global campaign strategies into effective regional programmes aligned to EU priorities and sales needs.
• Build multi-channel campaigns across paid and owned channels (email, digital, content, SDR activation).
• Develop campaign journeys from awareness to qualified demand and pipeline.
• Coordinate activity across countries to maximise impact and avoid duplication.
• Partner with sales and SDR to ensure effective follow-up and progression of demand.

Connaissances

Demand marketing

Integrated campaigns

Campaign management

Multi-channel

CRM platforms

Marketing automation

B2B marketing

Regional marketing

Outils

Salesforce

Marketo

Description du poste

Rimini Street UK Ltd. is seeking a senior manager to lead Demand Marketing for the EMEA region.

The role involves planning, localisation and execution of integrated campaigns across multiple markets, working with country marketing, digital, content, product and client marketing teams, and aligning with sales and SDR for pipeline impact. The ideal candidate will drive multi-channel campaigns, optimise performance with data-driven approaches, and focus on generating qualified demand and expanding