EMEA Demand Gen Lead - AI-Driven Growth

Snowflake; Greater London; On-site; GBP 60,000 - 100,000; Full time

Job summary

Snowflake in London seeks a Demand Generation Manager to lead integrated marketing campaigns driving acquisition and adoption of the Snowflake platform. You will own end-to-end campaigns, coordinating with Product Marketing, ABM, Digital Marketing and Sales to deliver high-impact programs.

This role requires 3–5 years in integrated marketing, strong webinar and content skills, and a data-driven mindset. Based in Snowflake’s London office with cross-functional collaboration across regions.

Qualifications

• 3–5 years developing and executing integrated marketing campaigns.
• Experience planning, promoting and executing high-impact webinars for enterprise prospects.
• Strong project management and execution skills with metrics focus.
• Ability to craft persuasive content for emails, landing pages, ad copy, and thought leadership content.

Responsibilities

• Integrated Marketing Campaign Ownership: Own and lead EMEA Demand Generation Plan for Snowflake Platform from awareness to pipeline.
• Campaign Management: Execute multi-channel campaigns including webinars, labs, email, content, social media and paid ads.
• Reporting and Performance Analysis: Use data to optimize channel mix, conversion rates and ROI.
• Implement structured testing to increase processes and share insights for Growth Marketing.

Skills

Campaign management

Webinar execution

Data storytelling

Cross-functional collaboration

Martech know-how

Tools

Marketo

Salesforce

ON24

AEM

Job description

Snowflake in London seeks a Demand Generation Manager to lead integrated marketing campaigns driving acquisition and adoption of the Snowflake platform. You will own end-to-end campaigns, coordinating with Product Marketing, ABM, Digital Marketing and Sales to deliver high-impact programs.

This role requires 3–5 years in integrated marketing, strong webinar and content skills, and a data-driven mindset. Based in Snowflake’s London office with cross-functional collaboration across regions.