AI-Driven Demand Gen Manager (EMEA)

Snowflake Inc.; Greater London; On-site; GBP 70,000 - 100,000; Full time

Job summary

Snowflake Inc. in London is seeking a Demand Generation Manager to lead integrated marketing campaigns for the Snowflake Platform in the EMEA region.

You will own campaigns from awareness to pipeline, targeting enterprise prospects and converting interest into qualified meetings and sales opportunities. You’ll collaborate with Product Marketing, ABM, Digital Marketing, Marketing Operations and Sales to deliver high-impact programs.

Qualifications

• 3–5 years of experience in integrated marketing campaigns.
• Experience promoting webinars for enterprise prospects and collaborating with subject matter experts.
• Strong project management and execution skills with metrics focus.
• Ability to craft persuasive content for emails, landing pages, ads and thought leadership.

Responsibilities

• Own and lead EMEA Demand Generation Plan for the Snowflake Platform from awareness to pipeline.
• Execute and optimise multi-channel campaigns including webinars, labs, email, content, social and paid ads.
• Use performance data to optimise channel mix, conversion rates, and ROI.
• Implement testing methodologies to increase demand generation impact and share insights.

Skills

Integrated campaigns

Campaign management

Reporting & analysis

Data storytelling

AI in demand gen

Martech tools

Cross-functional collaboration

Content creation

Tools

Marketo

Salesforce

ON24

AEM

Job description

Snowflake Inc. in London is seeking a Demand Generation Manager to lead integrated marketing campaigns for the Snowflake Platform in the EMEA region.

You will own campaigns from awareness to pipeline, targeting enterprise prospects and converting interest into qualified meetings and sales opportunities. You’ll collaborate with Product Marketing, ABM, Digital Marketing, Marketing Operations and Sales to deliver high-impact programs.