Email Marketing Manager — Data-Driven Growth (Remote)

SCHUH; Livingston; Hybrid; GBP 38,000 - 60,000; Full time

Benefits offered by this job

Up to 40% product discount for you and

Up to 29 days holiday (34 after 3 yrs)

Your birthday off

Flexible working hours/contracts

Perk platform for discounts

Wage access to get paid your way

Employee assistance programme

Pension scheme

Development and progression

Purpose Groups

Job summary

schuh is seeking an Email Marketing Manager to own the email strategy and calendar, driving engagement and revenue. You will lead end-to-end campaigns, analyse performance, and collaborate across Marketing and Brand Partnerships to optimize content and lifecycle programs.

The role requires strong CRM/ESP experience, a data-driven approach, and the ability to manage multiple priorities in a fast-paced environment. Hybrid working options are available.

Qualifications

• 3-4 years' experience with email marketing and automation platforms (Salesforce or a comparable CRM/ESP strongly preferred)
• Data driven, analytical, problem solver
• Organised, Proactive, and able to juggle multiple priorities
• Ability to work to tight deadlines and have a flexible approach to comms changes
• Methodical testing approach
• A marketing mind (insight into CRM, consumer and market trends)

Responsibilities

• Own the email strategy, calendar and revenue targets, aligning activity to customer behaviour and trading priorities.
• Own end-to-end campaign delivery from brief, build and QA through to sign-off, deployment and post-campaign analysis.
• Turn performance data into insights and recommendations to improve engagement, conversion and revenue.
• Measure the incremental commercial value of email activity using data to inform investments.
• Monitor channel performance against targets and identify opportunities for growth.
• Create engaging, commercially effective content with the Marketing team reflecting schuh's brand DNA.

Skills

Email marketing

CRM/ESP

Data driven

Organised

Proactive

Deadline oriented

Tools

Movable Ink

Validity

Litmus

Wunderkind

Job description

schuh is seeking an Email Marketing Manager to own the email strategy and calendar, driving engagement and revenue. You will lead end-to-end campaigns, analyse performance, and collaborate across Marketing and Brand Partnerships to optimize content and lifecycle programs.

The role requires strong CRM/ESP experience, a data-driven approach, and the ability to manage multiple priorities in a fast-paced environment. Hybrid working options are available.