Ecommerce Merchandising Manager

TN United Kingdom; London; On-site; GBP 40,000 - 80,000; Full time

Job summary

An established industry player is seeking a dynamic Ecommerce Merchandising Manager to drive product strategy for its retail brand. This role focuses on optimizing product assortment, enhancing user experience, and improving conversion rates. With a commitment to inclusivity and growth, the company offers a friendly environment and exciting opportunities for career advancement. Join a high-growth ecommerce company and make a significant impact on the future of vision care products.

Benefits

33 days annual leave

Hybrid working model

Pension Scheme

Employee Shareholding schemes

Life Assurance (5x salary)

Health Plan and Perks discounts

Staff eyewear discount

Season Ticket loan

Cycle to Work scheme

Qualifications

• Experience in eCommerce product marketing is essential.
• Strong influencing and leadership skills required.

Responsibilities

• Develop product strategy to enhance AOV and CVR.
• Lead pricing strategies for frames and lenses.

Skills

eCommerce product marketing

Data analysis

Leadership skills

Communication skills

Job description

Social network you want to login/join with:

Widen Your Horizons. Join the Next Chapter of Your Career

At EssilorLuxottica, we are committed to empowering our people to grow and succeed. This is your opportunity to take your career to the next level, embrace new challenges, and continue making a difference.

We work for a brighter future, thinking today about the world of tomorrow.

Don’t miss the chance to shape your #FutureInSight with us!

If you’ve worn a pair of glasses, we’ve already met.

EssilorLuxottica is a global leader in the design, manufacture, and distribution of ophthalmic lenses, frames, and sunglasses. We offer our industry stakeholders in over 150 countries access to a platform of high-quality vision care products such as Varilux and Transitions, iconic brands like Ray-Ban, Oakley, Persol, Oliver Peoples, Vogue Eyewear, and Costa. We also operate a network providing consumers with high-quality vision care and shopping experiences through Sunglass Hut, LensCrafters, and eCommerce platforms like Glasses Direct.

Your #FutureInSight with EssilorLuxottica

Are you willing to pioneer new frontiers, foster inclusivity and collaboration, embrace agility, ignite passion, and make a positive impact on the world?

Join us in redefining the boundaries of what’s possible!

Your role

We are seeking a motivated and enthusiastic Ecommerce Merchandising Manager for our retail brand, Glasses Direct.

The Merchandise Marketing Manager will be responsible for driving product strategy for frames and lenses, focusing on assortment planning, product calendar development, and experience optimization. This role is key to enhancing Average Order Value and improving conversion rates and gross margins.

Key Responsibilities

1. Formulate and implement a comprehensive product strategy aligned with business objectives to improve AOV, CVR, and product margins.
2. Develop and execute action plans across product assortment, marketing, website experience, and other functions to support strategic goals.

Product Assortment and Pricing Management

1. Lead development and management of the frame assortment plan, ensuring alignment with business goals.
2. Coordinate new frame introduction plans with the group team.
3. Collaborate on lens assortment plans, ensuring effective execution and stakeholder alignment.
4. Implement effective pricing strategies for frames and lenses to optimize profitability and competitiveness.

AOV, CVR, and Margin Optimization

1. Lead initiatives to optimize AOV and execute related projects.
2. Work with UX team to optimize website experience to improve CVR and user engagement.
3. Oversee product margin performance, refining pricing strategies to enhance profitability.

Product Marketing Calendar Development and Execution

1. Create and implement a product marketing calendar for frames and lenses, aligned with campaigns and initiatives.
2. Partner with UX, CRM, Brand, and Marketing teams for strategic alignment and seamless execution.
3. Coordinate with Group Merchandising to finalize promotional calendars, ensuring compliance with policies.

Reporting and Analysis

1. Conduct research and analysis to inform product assortment, marketing strategies, and margin improvements.
2. Generate reports with actionable insights for strategic decision-making.

What you’ll bring:

• eCommerce product marketing experience
• Strong influencing and leadership skills
• Self-motivation and emotional intelligence
• Data analysis and visualization expertise
• Excellent communication skills

What we’re offering:

• Strategic oversight of communication channels and on-site experience
• Support for growth and new responsibilities
• Friendly, professional, relaxed environment
• Exciting opportunity in a high-growth ecommerce company

The benefits

• 33 days annual leave including Bank Holidays
• Hybrid working model
• Pension Scheme
• Employee Shareholding schemes
• Life Assurance (5x salary)
• Health Plan and Perks discounts
• Staff eyewear discount
• Season Ticket loan
• Cycle to Work scheme

Our Diversity, Equity and Inclusion commitment

We are dedicated to creating an inclusive environment, celebrating diversity, and offering equal opportunities regardless of race, gender, ethnicity, religion, disability, sexual orientation, or other characteristics.