Head Of Paid Media

TN United Kingdom; London; Hybrid; GBP 60,000 - 90,000; Full time

Job summary

A leading digital growth company in London seeks a Head of Paid Media to lead their paid media team. The ideal candidate will possess over 10 years of experience in paid media, demonstrating strong leadership and analytical skills. This role offers a competitive salary, a quarterly bonus, and a hybrid work model, fostering a culture of innovation and teamwork.

Benefits

Competitive salary plus quarterly bonus up to 10%

Wellness allowance including Bupa private healthcare

Pension plan

Regular team socials and annual trip

Hybrid work (3 days/week in London Bridge office)

25 days’ holiday plus bank holidays and Christmas time off

4 weeks ‘Work From Anywhere’ annually

Birthday off

Cycle to Work Scheme with Forest Bikes

Office treats and surprises

Qualifications

• 10+ years experience across paid media channels and platforms.
• Deep expertise in paid social and search platforms.
• Experience leading teams and developing talent.

Responsibilities

• Lead and develop the paid media team.
• Manage and mentor a team of media specialists.
• Oversee media planning, buying, and optimization.

Skills

Analytical skills

Communication

Leadership

Digital innovation

Entrepreneurial mindset

Job description

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Charlie Oscar is a digital growth company built to transform brands and underpinned by marketing science.

We combine data, technology, and creativity to advise and execute digital media analysis and strategy for the world's most ambitious brands. We transform growth.

How do we transform growth? It all starts with understanding what advertising activation actually performs. Our proprietary marketing science suite, COmpass, provides clients with that insight. Using this, our team of experts deliver the best strategy and execution, closer to the truth than ever before, across digital disciplines spanning paid media, influencer CRM, and CRO.

We’re an innovative, independently owned company. We’re not “growth hackers” or a performance agency following industry best practices. Instead, we’re a group of founders and seasoned operators building innovative tools and services that set a new standard for digital marketing.

At Charlie Oscar, we select team members based on attitude and culture add. While experience and expertise are valued, we seek people eager to challenge the status quo and driven to deliver best-in-class output.

We believe in work-life balance and prioritize team well-being. We work hard but also make time to bond, have fun, and socialize. We host quarterly social events and an annual company trip. The team works together in our London Bridge office and from home.

We’re looking for people genuinely curious about how AI can help improve, evolve, and elevate their personal and professional performance, and help us push marketing and advertising boundaries. You don’t need to be an AI specialist, but we value those using AI tools to work smarter—unlocking creative ideas, speeding workflows, uncovering insights, or finding new ways to drive performance. We love people who challenge norms, ask “how can this be better?”, and see AI as a tool to elevate, not replace, craft.

ABOUT THE ROLE

As Head of Paid Media, you will lead and develop the paid media team, advancing our capabilities and ensuring our clients achieve exceptional results across social, search, and programmatic channels. You’ll bring deep technical expertise, creative thinking, and a sharp commercial mindset to elevate our approach to media.

DUTIES & RESPONSIBILITIES

• Own and develop Charlie Oscar’s paid media proposition, ensuring we stay ahead of the market.
• Lead strategy and execution for paid social, paid search, and digital media campaigns across platforms (Meta, Google, TikTok, YouTube, Pinterest, etc.).
• Manage and mentor a team of media specialists, fostering a high-performance culture.
• Oversee media planning, buying, and optimization, ensuring maximum ROI for clients.
• Drive innovation in digital media, testing new formats, strategies, and technologies.
• Partner with clients and internal teams to align paid media strategies with broader marketing and business goals.
• Report on campaign performance and insights, translating them into actionable strategies for growth.
• Work closely with data teams to translate COmpass outputs into actionable media optimizations that drive performance.
• Ensure campaigns utilize the latest trends, formats, and storytelling techniques on social and digital platforms.
• Build relationships with platform partners to understand best practices and opportunities.
• Contribute to new business efforts and position Charlie Oscar as an industry thought leader.

REQUIRED QUALIFICATIONS & SKILLS

• 10+ years experience across paid media channels and platforms, ideally within an agency setting.
• Deep expertise and passion for paid social and search platforms, with hands-on campaign management experience.
• Strong analytical skills to interpret data and derive insights.
• Experience leading teams and developing talent.
• A commercial mindset focused on revenue growth for clients and the agency.
• Passion for digital innovation and industry trend awareness.
• Excellent communication and presentation skills, able to articulate complex strategies simply and compellingly.
• Entrepreneurial mindset, eager to build and grow a department within an agency.

If you’re a visionary digital leader thriving in a high-energy environment and eager to expand a paid media offering, we’d love to hear from you!

BENEFITS

• Competitive salary plus quarterly bonus up to 10%
• Wellness allowance including Bupa private healthcare
• Pension plan
• Regular team socials and annual trip
• Hybrid work (3 days/week in London Bridge office)
• 25 days’ holiday plus bank holidays and Christmas time off
• 4 weeks ‘Work From Anywhere’ annually
• Birthday off
• Cycle to Work Scheme with Forest Bikes
• Office treats and surprises
• Opportunity to build something exceptional

OUR VALUES

• Make It Happen: Progress is better than perfection—we make things happen and get things done.
• Treat It Like Your Own: As if it were your business, your money, yourself. It’s personal.
• Grow Together: Grow the business, your team, and yourself.
• Be Brave: In your work, ideas, and decisions.

We are an equal opportunities employer committed to diversity and inclusion. We welcome individuals of all backgrounds and needs to join our team. Please inform us if accommodations are required for any disabilities or special needs.