E-commerce Merchandise Lead

Confidential; Milton Keynes; On-site; GBP 60,000 - 80,000; Full time

Benefits offered by this job

Casual dress

On-site parking

Employee Assistance Programme

Bright Exchange

Regular social events

Birthday day off

Christmas vouchers

Staff Purchases

NEST Pension

Private medical insurance with Vitalty

Job summary

Confidential, Milton Keynes, is seeking an experienced E-commerce Merchandise Lead to shape the brand's visual and commercial presence across Amazon, TikTok Shop and SHEIN. You will own creative output and lead a cross-functional team to drive engagement and conversions.

You will oversee imagery, A+ content, videos, and assets, and mentor designers, photographers, stylists, and offshore staff. A strong grasp of platform requirements and AI-powered tools is essential to deliver on time and to a

Qualifications

• Proven experience in eCommerce creative across major platforms.
• Strong understanding of Amazon creative requirements, A+ Content and image compliance.
• Hands-on experience with AI tools to generate and optimise content.

Responsibilities

• Own all creative output across Amazon, TikTok Shop and SHEIN, ensuring content meets platform requirements.
• Oversee creation of product imagery, A+ Content, videos, and campaign assets to optimise engagement and conversions.
• Lead use of AI-powered tools to create and enhance marketplace assets in line with guidelines.
• Mentor and manage a creative team (Senior Graphic Designers, Designers, Photographer, Stylist, offshore designers).
• Plan resources and priorities to deliver projects on time and to a high standard.

Skills

eCommerce creative

Amazon marketplace

AI-powered tools

team leadership

Tools

AI image tools

Job description

E-commerce Merchandise Lead

Location: Milton Keynes (Office Based)

Are you a creative visionary with a knack for eCommerce? Our client is seeking an experienced E-commerce Merchandise Lead to join their dynamic team. This is an exciting role for someone passionate about driving the visual and creative presence of a brand across major eCommerce platforms like Amazon, TikTok Shop, and SHEIN. If you thrive in a fast-paced environment and have a strong commercial insight, this role could be your next career move.

Key Duties and Responsibilities:

• Own all creative output across Amazon, TikTok Shop, and SHEIN, ensuring content meets platform requirements and eCommerce best practices.
• Oversee the creation of product imagery, A+ Content, videos, infographics, lifestyle imagery, and campaign assets, optimising for customer engagement and conversion.
• Lead the use of AI-powered creative tools to create, enhance, and optimise product images, videos, and marketplace assets in line with Amazon creative guidelines and marketplace best practices.
• Conduct competitive merchandise analysis to identify market trends, creative best practices, and commercial opportunities.
• Advise the business, eCommerce, and marketing teams on merchandise strategy, product presentation, content priorities, and marketplace optimisation opportunities.
• Lead and manage a creative team including Senior Graphic Designers, Graphic Designer Trainees, a Photographer, a Stylist, and offshore designers.
• Plan and allocate team resources, prioritise workloads, and manage creative capacity to deliver projects on time and to a high standard.

Skills and Experience:

• Proven experience in eCommerce creative, with strong Amazon marketplace expertise.
• Strong understanding of Amazon creative requirements, A+ Content, image compliance standards, and marketplace optimisation techniques.
• Hands-on experience using AI tools to generate and optimise images, videos, and eCommerce content.
• Experience managing and mentoring creative teams.
• Strong commercial awareness, analytical skills, and ability to advise on merchandise strategy.
• Excellent organisational and planning skills; thrives in a fast-paced environment.

Company Benefits:

• Casual dress
• On-site parking
• Employee Assistance Programme
• Bright Exchange
• Regular social events including summer & end of year parties
• Spontaneous employee well-being treats
• A day off for your birthday
• Vouchers at Christmas to shop with the company
• Staff Purchases
• NEST Pension
• Private medical insurance with Vitality health with various benefits including discounts on a gym membership