Digital Media Buyer - Global Campaigns & Analytics

Live Nation Entertainment Inc; Farringdon; Sur place; GBP 40 000 - 65 000; Plein temps

Avantages offerts par ce poste

Tickets to shows and festivals

Unlimited annual leave

Arcade games in basement games room

Onsite gym equipment & fitness classes

Complimentary coffee bar & subsidised好

Résumé du poste

Live Nation is seeking a Digital Media Buyer to join its London-based International Media Services team. You will collaborate with Sponsorship and Marketing across a global portfolio, spanning festivals and venues in over 50 markets, across social, owned network, and programmatic channels.

Your role emphasizes data-driven optimization, collaboration with multiple departments, and staying ahead of industry trends.

Qualifications

• Proven experience in digital advertising at an ad agency, publisher or vendor.
• Deep knowledge of advertising operations, programmatic advertising, technology, optimisation practices, ad serving technologies and best practice.
• Solid experience using Meta Business and Ads Manager, TikTok Ads Manager, Google DV360.

Responsabilités

• Develop, execute and manage paid media programmes across multiple platforms: Meta, TikTok, DV360, etc.
• Analyse performance data and optimise campaigns to hit KPI goals.
• Report on campaign performance. Compile PCAs with learnings and recommendations.
• Stay ahead of industry trends and leverage emerging capabilities in the digital landscape.
• Test and develop strategies for new and existing platforms and new types of advertisers.

Connaissances

Digital advertising

Programmatic advertising

Meta Ads Manager

DV360

TikTok Ads Manager

Analytics

Campaign optimization

Stakeholder collaboration

Outils

Facebook Ads Manager

TikTok Ads Manager

DV360

Google Analytics

Excel

Description du poste

Live Nation is seeking a Digital Media Buyer to join its London-based International Media Services team. You will collaborate with Sponsorship and Marketing across a global portfolio, spanning festivals and venues in over 50 markets, across social, owned network, and programmatic channels.

Your role emphasizes data-driven optimization, collaboration with multiple departments, and staying ahead of industry trends.