Digital Campaign Lead — Hybrid & Growth-Driven

Medialab Group; City of Westminster; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Pension

Season ticket loans

Cycle to work

Weekly social events

Flexible benefits

Hybrid working

Job summary

Medialab Group in the United Kingdom is seeking a digitally focused Account Lead to oversee day-to-day activation, manage key client campaigns and coordinate Digital Executives.

You will drive performance across display, video, search and programmatic channels, lead analytics, tracking setup and provide strategic recommendations to clients.

If you're collaborative, data-driven and capable of nurturing talent, join our celebrated, flexible team with hybrid working.

Qualifications

• Expertise in digital activation with platform tools.
• Proficiency in Google Analytics and measurement.
• Experience training and developing Digital Executives.
• Strong interpersonal and communication skills.
• Previous line management experience.
• Numerate with budgeting across campaigns.
• Ability to work across multiple accounts in a fast-paced agency.

Responsibilities

• Lead briefs, plan and activate digital strategy for key clients.
• Direct day-to-day client leadership across campaigns; QA, budgeting, reporting.
• Lead weekly optimisation cycles using data for paid social improvements.
• Manage Digital Executives and ensure top-tier client communication.
• Develop media plans and annual planning for paid social and other channels.
• Support Account Directors with strategic recommendations.
• Set up and QA tracking for digital campaigns (pixels).
• Contribute to digital squad initiatives and new business support.

Skills

Digital activation

Google Analytics

Budget management

Team leadership

Client communication

Numeracy

Tools

Meta

TikTok

LinkedIn

Pinterest

DV360

Job description

Medialab Group in the United Kingdom is seeking a digitally focused Account Lead to oversee day-to-day activation, manage key client campaigns and coordinate Digital Executives.

You will drive performance across display, video, search and programmatic channels, lead analytics, tracking setup and provide strategic recommendations to clients.

If you're collaborative, data-driven and capable of nurturing talent, join our celebrated, flexible team with hybrid working.