Digital Marketing Specialist

Spotlight Recruitment; Oxford; Hybrid; GBP 42,300 - 51,700; Full time

Benefits offered by this job

28 days holiday (20 + 8 bank holidays)

Company pension (NEST)

Free annual eye test + eyewear allowance

Fantastic culture, autonomy & growth opportunities

Job summary

A leading recruitment agency is seeking a Digital Marketing Specialist for a fast-growing food brand in Oxford. This hybrid role focuses on driving digital strategy and optimising customer journeys. Responsibilities include managing email marketing, designing campaigns, and collaborating with UX/UI teams to elevate the brand presence. The ideal candidate should have proven digital marketing experience and strong analytical skills. Join a dynamic team that values growth and creativity in the marketing field.

Qualifications

• Experience in FMCG/food marketing is a plus.
• Strong skills in digital marketing strategy development.
• Ability to manage influencer partnerships.

Responsibilities

• Design and optimise customer journeys across web & email.
• Collaborate with UX/UI teams to enhance on-site experience.
• Own email marketing strategy including flows & campaigns.
• Launch seasonal campaigns and product promotions.
• Build cross-sell/up-sell systems to connect products.
• Keep communications aligned with brand values.

Skills

Proven digital marketing experience

Analytical mindset with strong Excel skills

Confidence across social platforms (Meta, TikTok)

Tools

Klaviyo

Job description

Spotlight Recruitment provided pay range

This range is provided by Spotlight Recruitment. Your actual pay will be based on your skills and experience — talk with your recruiter to learn more.

Base pay range

Digital Marketing Specialist | Salary: up to £47k | Hybrid (Nr Oxford) | Ecommerce (Food)

Ready to take charge of a fast‑growing food brand that’s shaking up ecommerce? We’re looking for a bold, creative leader who thrives on driving growth, building brand presence, and turning ideas into impact.

The Role

As Social Media Manager, you’ll be the driving force behind our digital strategy — shaping campaigns, optimising customer journeys, and building a brand that customers love and trust.

What You’ll Do

• Design and optimise customer journeys across web & email
• Collaborate with UX/UI teams to elevate on‑site experience
• Own email marketing strategy (Klaviyo) — flows & campaigns
• Launch seasonal campaigns & product promotions
• Build cross‑sell/up‑sell systems to connect products
• Manage influencer partnerships to expand reach
• Keep all communications true to our brand values

What You Bring

• Proven digital marketing experience (FMCG/food a plus)
• Analytical mindset with strong Excel skills
• Confidence across Meta, TikTok & other social platforms
• 28 days holiday (20 + 8 bank holidays)
• Company pension (NEST)
• Free annual eye test + eyewear allowance
• Fantastic culture, autonomy & growth opportunities

If you are a Digital Marketing Manager, Senior Digital Marketing Executive or Digital Marketing Specialist looking for an exciting new role, please share your CV today.

Spotlight Recruitment is an Equal Opportunities Employer. Our focus is to ensure we’re inclusive every day, helping our clients to recruit and build organisations that reflect modern society and celebrate diversity in all its forms. We want our candidates to feel that they belong and can be their best, regardless of background, identity or culture, and we especially welcome applications from under‑represented groups.

If you need any adjustments to support your application, such as information in alternative formats or special requirements for accessibility, please contact us and we’ll do everything we can to help. This information will be treated as confidential and used only to support you during the interview process.

To ensure your application is reviewed quickly by the right Consultant, please apply directly via the LinkedIn advert.

Seniority level

Mid-Senior level

Employment type

Full-time

Job function

Marketing

Industries: Marketing Services, Food and Beverage Retail, and Online and Mail Order Retail

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