Digital Marketing Manager

TM Forum; London; Hybrid; GBP 45,000 - 75,000; Full time

Job summary

An established industry player is seeking a passionate Digital Marketing Manager to lead their digital transformation journey. This role offers the chance to shape the digital marketing strategy across corporate websites and microsites, collaborating with a diverse team of professionals. You'll be at the forefront of creating engaging content and optimizing online experiences to drive member value. Join a forward-thinking organization that values creativity and innovation, providing ample opportunities for professional development in a supportive environment. If you're eager to make a significant impact in the telecommunications sector, this role is perfect for you.

Benefits

Professional Development Opportunities

Inclusive Work Environment

Collaborative Global Team

Flexible Work Hours

Qualifications

• 5+ years in digital marketing, preferably in B2B/tech.
• Experience with digital marketing tools and strategy development.

Responsibilities

• Own the digital marketing strategy for corporate website.
• Collaborate with stakeholders to enhance online experience.
• Manage website updates and content creation.

Skills

Digital Marketing Strategy

SEO

Content Management Systems

Google Analytics

Project Management

Collaboration Skills

Copywriting

Marketing Automation

Education

Bachelor's Degree in Marketing or related field

Tools

Marketo

Salesforce CRM

Google Analytics

Job description

Join to apply for the Digital Marketing Manager role at TM Forum

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Join to apply for the Digital Marketing Manager role at TM Forum

Location: London, UK (Hybrid, 2 days a week in office)

About The Role

TM Forum is the global industry member alliance for telco and tech companies with over 800 communication service providers, vendors, hyperscalers, consultancies and system integrators, including the world’s top ten CSPs and top three hyperscalers.

The TM Forum marketing team set the brand strategy, create and deliver our go-to-market, support lines of business and events, and drive member value through engaging campaigns and communications.

We’re looking for a savvy Digital Marketing manager who is proactive, engaged and passionate about all things digital. We’re amid a digital transformation journey, with loads of opportunity for a new team member to make a big impact.

What You’ll Do

• Own the digital marketing strategy across our corporate website and microsites.
• Work with our Data & Digital Experience (DTDX) team to develop, articulate and embed marketing requirements into the TM Forum digital strategy.
• Partner and collaborate with internal and external stakeholders including product marketing, membership marketing, sales and third-party suppliers to create a high-quality online experience that delivers results.
• Governance of content management strategy, making sure we’re using appropriate taxonomy, meta data and tags.
• Ownership of search engine optimisation strategy, as well as providing guidance to business content creators.
• Collaborate with content creators and designers to ensure a seamless user experience and high conversion rates.
• Experiment and innovate with a focus on optimisation.
• Work with the DTDX team to provide analytics, insights and reporting back into the marketing team and to our internal stakeholders.
• Manage website updates on behalf of the marketing team.
• Write insightful and accurate content that speaks to potential and current members, partners and sponsors.
  
  

What You’ll Need To Succeed

• Minimum 5 years' experience in a digital marketing role ideally within a B2B / tech landscape.
• Experience creating and delivering digital marketing strategy.
• Experience with digital marketing tools and systems with preference for marketing. automation (Marketo), Salesforce CRM, Content Management Systems, and analytics (Google Analytics).
• Growth or experiment methodology experience a plus.
• Project management experience with a provenability to prioritise work and meetdeadlines.
• Excellent collaboration and communication skills; written, verbal, presentation.
• Business-level copywriting skills.
• Design and Canva skills are a plus but not required.
• A "can-do" attitude, and collaborative approach.
• Fluent in English (other languages are very welcome!).
  
  

Why Join TM Forum?

• Be part of a forward-thinking organization shaping the future of telecommunications.
• Opportunities for professional development and advancement in a collaborative global team.
• A supportive and inclusive work environment that values creativity, innovation, and diversity.
  
  

We know that sometimes the 'perfect candidate' doesn't exist, and that people can be put off applying for a job if they don't fit all the requirements. If you're excited about working for us and have most of the skills or experience we're looking for, please go ahead and apply. You could be just what we need! We believe strongly in the value of diversity and creating supportive, inclusive environments where our colleagues can succeed.

Diversity & Inclusion at TM Forum

TM Forum is an Equal Opportunity Employer that does not discriminate on the basis of actual or perceived race, creed, color, religion, alienage or national origin, ancestry, citizenship status, age, disability or handicap, sex, marital status, veteran status, sexual orientation, genetic information, arrest record, or any other characteristic protected by applicable federal, state, or local laws

We are a global alliance of telco and tech companies, leading the industry in defining the building blocks for new operating models, impactful new partnerships, and advanced software platforms. Join us on this amazing journey!

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  Telecommunications

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