Digital Marketing Manager

Carter Murray; Liverpool; On-site; GBP 40,000 - 55,000; Full time

Job summary

A leading law firm is seeking a Digital Marketing Manager on a 14-month contract. The role focuses on enhancing brand reputation, building strategic relationships, and contributing to revenue growth. Responsibilities include crafting digital strategies, managing a team, and optimizing digital platforms. Ideal candidates will have proven experience in digital marketing within a legal or professional services environment.

Qualifications

• Proven digital marketing experience within a legal and/or professional services environment.

Responsibilities

• Craft and execute comprehensive digital marketing strategies.
• Oversee the digital team and an external digital agency.
• Track and measure online performance against KPIs.

Skills

Digital Marketing

SEO

Social Media

Team Leadership

Job description

Direct message the job poster from Carter Murray

Principal Consultant - Marketing, Business Development and Communications at Carter Murray

This Digital Marketing Manager role is positioned in a leading law firm, coming in on a 14-month fixed term contract. In this role you will focus on enhancing the firm's reputation, building strategic relationships, and ultimately, contributing to revenue growth within the firms' core sectors (Technology, Life Sciences, Private Wealth, and Real Estate) and practices (Corporate, Disputes, and IP).

Your Key Responsibilities:

• Strategic Digital Development: Craft and execute comprehensive digital marketing strategies to boost brand profile, website traffic, and user engagement across all online platforms.
• Digital Scope & Innovation: Analyse business drivers, gather technical requirements, and collaborate with fee earners and PSLs to identify opportunities for new web/app content and functionality.
• Team Leadership & Management: Oversee the digital team (including three UK-based Digital Executives) and an external digital agency, ensuring high-quality output and adherence to service level agreements.
• Platform Optimisation: Continuously review and improve our digital estate (website, social media, paid media, newsletters) for usability, readability, and best practices.
• Reach & Engagement: Advise on strategies to maximize reach through SEO, paid search, social media, display ads, and third-party media.
• Social Media Expertise: Guide the firm on best practice social media behavior and expectations, providing tools and guidance to facilitate engagement.
• International Collaboration: Liaise with international jurisdictions to ensure optimal utilization of digital platforms and social channels.
• Performance Analysis & Reporting: Track and measure online performance against KPIs, providing monthly insights and reports.

The successful candidate for the role will have proven digital marketing experience within a legal and/or professional services environment.

Seniority level

• Seniority level

  Mid-Senior level

Employment type

• Employment type

  Contract

Job function

• Job function

  Marketing

• Industries

  Legal Services, Law Practice, and Professional Services

Referrals increase your chances of interviewing at Carter Murray by 2x

Sign in to set job alerts for “Digital Marketing Manager” roles.

Northwich, England, United Kingdom 2 weeks ago

Liverpool, England, United Kingdom 1 week ago

Liverpool, England, United Kingdom 1 month ago

Ellesmere Port, England, United Kingdom 2 weeks ago

Ellesmere Port, England, United Kingdom 1 week ago

Associate Director, Marketing (Bangkok Based, Relocation Provided)

Liverpool, England, United Kingdom 1 week ago

Director, Performance Marketing (Bangkok Based, relocation provided)

Liverpool, England, United Kingdom 2 days ago

Ellesmere Port, England, United Kingdom 1 day ago

Digital Marketing Executive (14 month maternity cover)

Aintree, England, United Kingdom 1 week ago

Chester, England, United Kingdom 1 month ago

Social Media Manager - 13 month fixed term contract

Digital and Marketing E-Commerce Manager

Daresbury, England, United Kingdom 2 weeks ago

Warrington, England, United Kingdom 1 week ago

Liverpool, England, United Kingdom 1 week ago

General Manager - E-commerce & Operations

Liverpool, England, United Kingdom 1 month ago

Liverpool, England, United Kingdom 6 hours ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.