Digital Marketing Manager

Cameron Clarke Associates t/a talent-finder; Ely; Hybrid; GBP 27,000 - 33,000; Full time

Benefits offered by this job

Hybrid working

Office near Cambridge

Flexible hours

Part-time considered

Job summary

Cameron Clarke Associates t/a talent-finder is recruiting a Digital Marketing Manager for the Wicken/Ely area. The role focuses on growing organic search, improving the company website, SEO and Google visibility, and expanding social media presence.

You will monitor website traffic and lead generation, and contribute to the overall digital strategy with a hands-on, cross-functional approach. Hybrid working with an office near Cambridge is available.

Qualifications

• Experience in digital marketing with a strong SEO/organic search focus.
• Ability to enhance website content and visibility across pages.
• Solid understanding of Google search and SEO best practices.
• Experience managing LinkedIn and Instagram accounts for business.
• Ability to analyze website traffic, enquiries and lead generation.
• Capability to own and steer a digital strategy end-to-end.
• Awareness of current AI search developments and tools.

Responsibilities

• Grow organic Google presence and reduce PPC reliance.
• Improve website with more pages and content quality.
• Boost SEO and Google visibility.
• Monitor and adapt to AI search developments.
• Manage and develop LinkedIn and Instagram presence.
• Analyze traffic, enquiries and lead generation performance.
• Collaborate with PPC/IT teams as needed.
• Own the digital strategy rather than just task delivery.

Skills

SEO expertise

Content optimization

Social media management

Analytics & lead gen

Digital strategy ownership

AI trends knowledge

Job description

Digital Marketing Manager | Wicken, Ely, Cambridgeshire | Full Time | £30,000 per annum

Our client is a specialist industrial cleaning business delivering high-quality cleaning and maintenance solutions to commercial, industrial, and corporate clients across the UK.

The Role

They are seeking a Digital Marketing Manager to take ownership of the digital side of the business, with a particular focus on growing the organic side of Google, improving the website, SEO and Google visibility, keeping up with AI search and wider developments, managing and developing LinkedIn and Instagram, and looking at website traffic, enquiries and ultimately new business generated.

Key Responsibilities

• Growing the organic side of Google and reducing reliance on PPC
• Improving the website, including increasing the number and quality of pages/content
• SEO and Google visibility
• Keeping up with AI search and wider developments
• Managing and developing LinkedIn and Instagram
• Looking at website traffic, enquiries and ultimately new business generated
• Working alongside any existing PPC/IT specialists where needed
• Taking ownership of the digital strategy rather than simply managing individual tasks

Requirements

Essential

• Experience across digital marketing, SEO and organic search
• Experience improving website content and visibility
• Understanding of Google search and SEO
• Experience managing social media platforms, including LinkedIn and Instagram
• Ability to analyse website traffic, enquiries and lead generation
• Ability to take ownership of a digital strategy
• Understanding of current digital and AI search developments

Desirable

• Experience working alongside PPC and IT specialists
• Experience in a role focused on reducing reliance on paid advertising through organic growth

What's In It For You

• £30,000 per annum
• 37.5 hours per week
• Hybrid working
• Ideally around one day per week in the office near Cambridge, with the remainder working from home
• Flexibility around working hours
• Part-time considered

Your data will be handled in line with GDPR.