Digital Marketing Lead — Hybrid: Growth & Content Strategy

Hozelock; West Midlands; Hybrid; GBP 50,000 - 70,000; Full time

Benefits offered by this job

Competitive salary

Bonus

25 days holiday + bank holidays

One day per week WFH

Company pension

Health cash back plan

Life assurance

Staff discount

Wellbeing initiatives

EV salary sacrifice

Job summary

Hozelock in Sutton Coldfield is seeking a hands-on Digital Marketing Lead to own our digital content strategy across websites, Amazon and online retail channels, shaping the customer journey.

You’ll manage websites, SEO, CMS, content performance, and product storytelling, using GA4, Search Console and DAM/PIM systems to drive engagement and ROI.

Join a growing brand with strong benefits, a hybrid work setup, and the freedom to bring fresh ideas.

Qualifications

• Experience managing websites, CMS platforms, SEO, and customer journeys.
• Experience across Amazon, online retail content, and digital asset management.
• Knowledge of GA4, Search Console, WordPress, and Magento.
• Excellent project management and organisational skills.
• Data-driven mindset with strong analytical and problem-solving abilities.
• Experience with Adobe Creative Suite, PIM/DAM and Zendesk is a plus.

Responsibilities

• Lead the development of Hozelock's digital content strategy.
• Manage and optimise websites, including SEO, UX and content performance.
• Lead Amazon and online retailer content including A+ content, imagery and storytelling.
• Manage digital assets, content calendars and campaigns.
• Own and develop the Product Information Management (PIM) system.
• Use analytics to improve engagement, conversion and ROI.
• Manage relationships with external agencies and digital partners.

Skills

Website management

SEO

Content strategy

Analytics

CMS platforms

Amazon content

Digital asset management

Tools

GA4

Google Search Console

WordPress

Magento

Adobe Creative Suite

PIM/DAM

Zendesk

Job description

Hozelock in Sutton Coldfield is seeking a hands-on Digital Marketing Lead to own our digital content strategy across websites, Amazon and online retail channels, shaping the customer journey.

You’ll manage websites, SEO, CMS, content performance, and product storytelling, using GA4, Search Console and DAM/PIM systems to drive engagement and ROI.

Join a growing brand with strong benefits, a hybrid work setup, and the freedom to bring fresh ideas.