Digital Marketing Lead - Data-Driven Campaigns & Growth

Young Citizens; Greater London; Hybrid; GBP 50,000 - 65,000; Full time

Job summary

Young Citizens in the United Kingdom seeks a Digital Marketing Lead to steer our digital marketing and communications during a growth phase. You will drive engagement across email marketing, social channels, and CRM, shaping campaigns that reach thousands of teachers.

This role focuses on content that informs and inspires action, with data-driven decision making and strong writing skills to support our education mission.

Qualifications

• Experience in communications, marketing or digital marketing at scale.
• Proven ability to create content that motivates audiences to act.
• Strong writing, attention to detail and creative thinking.
• Comfortable with CRM, analytics and audience insights.

Responsibilities

• Lead digital marketing and communications activity for a national charity.
• Drive engagement with teachers through data-driven campaigns.
• Oversee email marketing, CRM usage and campaign execution.
• Collaborate across teams to deliver impactful campaigns.

Skills

Digital marketing

Email marketing

CRM

Analytics

Content writing

Audience insights

Campaign management

Job description

Young Citizens in the United Kingdom seeks a Digital Marketing Lead to steer our digital marketing and communications during a growth phase. You will drive engagement across email marketing, social channels, and CRM, shaping campaigns that reach thousands of teachers.

This role focuses on content that informs and inspires action, with data-driven decision making and strong writing skills to support our education mission.