Email Marketing Growth Lead: Campaign & Nurture

Phaidon International; Greater London; Hybrid; GBP 42,000 - 64,000; Full time

Job summary

Phaidon International is seeking an Email Marketing Manager in London to lead email and CRM initiatives that drive engagement and growth. You will own reporting, testing, and optimisation while supporting segmentation and lead nurture across key journeys.

The role requires strong analytical capability, excellent attention to detail, and hands-on experience with email platforms such as HubSpot. You will collaborate across teams to ensure timely, high-quality campaigns.

Qualifications

• Experience in email marketing or CRM execution.
• Strong analytical skills with data-driven decision making.
• Proficiency with A/B testing, deliverability monitoring and performance reporting.
• Knowledge of audience segmentation and lifecycle marketing.

Responsibilities

• Own email health, reporting, benchmarking and monthly/quarterly analysis across campaigns.
• Build and optimise email campaigns with a rigorous QC process and a structured testing framework.
• Lead generation and nurture through engaging email communications across client and candidate journeys.
• Develop segmented, personalised email strategies to improve relevance and conversion rates.

Skills

Email marketing

CRM execution

A/B testing

Analytics

Project management

Lifecycle marketing

Segmentation

Attention to detail

Written communication

Team collaboration

Tools

HubSpot

Job description

Phaidon International is seeking an Email Marketing Manager in London to lead email and CRM initiatives that drive engagement and growth. You will own reporting, testing, and optimisation while supporting segmentation and lead nurture across key journeys.

The role requires strong analytical capability, excellent attention to detail, and hands-on experience with email platforms such as HubSpot. You will collaborate across teams to ensure timely, high-quality campaigns.