Digital Marketing Lead

Iconic Resourcing; Glasgow; Hybrid; GBP 40,000 - 65,000; Full time

Job summary

Iconic Resourcing partners with Switch Digital to recruit a Digital Marketing Lead for their Glasgow team. Hybrid, full-time, permanent role offering a dynamic, high-performing environment where your ideas shape client outcomes and the agency’s UK reputation.

You will drive digital strategy across SEO, PPC, paid social, email and content, manage client relationships, and collaborate with senior leaders to deliver integrated solutions.

Qualifications

• Strong multi-channel digital marketing experience across SEO, PPC, paid social, email and content.
• Ability to manage client relationships and provide strategic direction.
• Proven track record of delivering measurable outcomes in an agency setting.

Responsibilities

• Lead the development and execution of multi-channel digital marketing campaigns.
• Manage client relationships, ensuring top-tier service and strategic guidance.
• Collaborate with Head of Digital Marketing and team to deliver integrated solutions.
• Oversee campaign performance, reporting, optimisation and data-driven decisions.
• Mentor junior team members and contribute to Glasgow growth.

Skills

Digital marketing

Client management

Analytics

Agency experience

SEO

PPC

Email marketing

Content marketing

Job description

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Base pay range

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Helping businesses hire exceptional talent across core business functions including Marketing, HR, Legal, Finance, Operations & Technology

Glasgow (hybrid)

Full time & Permanent

Iconic Resourcing are delighted to continue our partnership with Switch Digital as they expand their growing Glasgow team. Switch are a forward-thinking, Jersey-based digital agency known for their creativity, technical excellence, and collaborative culture. Earlier this year, we supported them in establishing their Glasgow presence. You will be working closely the Head of Digital Marketing & Digital Marketing Executive. Now, with exciting new projects and continued growth, they are ready to welcome a talented and ambitious Digital Marketing Lead.

This is a fantastic opportunity to join a dynamic, supportive, and high-performing environment where your ideas are valued and your expertise truly makes an impact. You’ll play a pivotal role in shaping digital strategy, delivering exceptional client outcomes, and helping grow Switch’s reputation in the UK market.

The Role:

• Lead the development and execution of multi-channel digital marketing campaigns.
• Manage client relationships, ensuring exceptional service and strategic direction.
• Collaborate closely with Head of Digital Marketing and the wider team to deliver integrated digital solutions.
• Oversee campaign performance, reporting, optimisation, and data-driven decision-making.
• Support in mentoring and guiding junior members of the team.
• Contribute to the continued growth of the Glasgow function.

The ideal candidate profile:

• Strong experience in digital marketing across SEO, PPC, paid social, email, and content.
• Confident in client engagement, strategy development, and campaign management.
• Proven track record of delivering measurable results.
• Strong analytical mindset with the ability to interpret and communicate data.
• Experienced working within an agency environment (preferred).
• Team player with a proactive approach and passion for digital.

If you’re driven, collaborative, and excited to be part of building something special, we’d love to hear from you. You can reach out to Switch’s retained recruitment partner – Becky Taylor

(becky.taylor@iconicresourcing or 07563244804)

Please note, this position will close on Friday 12th December.

At Iconic Resourcing, we understand that not every candidate will meet every requirement listed. If you think you’d add value to this opportunity in your own way, we’d love to hear from you.

We’re proud to partner with organisations that value inclusivity, diversity and flexible working. Iconic Resourcing is an equal opportunities employer. We act as both an employment business and an employment agency, and are happy to accommodate reasonable adjustments throughout the recruitment process.