Digital Marketing Lead

Cisilion; London; On-site; GBP 28,000 - 34,000; Full time

Job summary

Cisilion is seeking a Digital Marketing Lead to enhance their digital presence and drive lead generation through innovative campaigns. The ideal candidate should possess strong B2B marketing experience, drive results through SEO, and work collaboratively within the marketing team to achieve business goals.

Qualifications

• 4+ years of experience managing B2B digital marketing campaigns.
• Proven ability to plan and execute SEO and paid strategies.
• Commercially minded revenue marketer with strong communication skills.

Responsibilities

• Optimize the full inbound digital funnel from acquisition to conversion.
• Manage and optimize the Cisilion website for high conversion.
• Plan, launch, and manage paid digital campaigns across various platforms.

Skills

SEO

Digital Campaign Management

Data Analysis

Education

Degree in Marketing, Business, or relevant field

Tools

HubSpot

Google Ads

Google Analytics 4

WordPress

Job description

Get AI-powered advice on this job and more exclusive features.

Direct message the job poster from Cisilion

Be at the centre of digital innovation: work directly with market leading brands to deliver impactful and innovative content experiences to customers and prospects. We offer a great opportunity for someone with enthusiasm, a positive attitude, a keen interest in digital technology and a willingness to learn.

Working alongside the Head of Marketing to produce award winning innovative digital campaigns to deliver leads to the sales team and drive pipeline. You will be working as part of the marketing team to manage Cisilion’s digital presence and campaigns in line with company strategy and budgets.

We’re looking for a data-driven, creative, and proactive Digital Marketing Lead to help grow awareness, traffic, and qualified inbound leads for Cisilion through the website and paid digital channels.

You’ll be responsible for end-to-end digital campaign execution, SEO and web optimisation, social and paid performance, and continuous conversion improvement. This is a hands-on role suited to someone who thrives on autonomy, experimentation, and impact—and who can translate marketing activity into tangible pipeline growth.

Candidate Profile

• 4+ years of experience in managing B2B digital marketing campaign. Must have a strong track record in delivering high-quality leads through digital channels.
• Creative thinker with a test-and-learn mindset - Proven ability to plan and execute SEO and paid digital strategies.
• Prior training or experience using HubSpot or similar marketing automation platforms, Google Ads, LinkedIn Campaign Manager, Website CMS (WordPress) Google Analytics 4 (GA4).
• Commercially minded sales driven revenue marketer, who must be an energetic, passionate, personable, and keen networker.
• Enthusiastic, self-motivated, and tenacious; enjoys taking ownership for projects and seeing them through to completion.
• Highly organised; the ability to successfully organise people and projects to meet tight deadlines and complete several projects at once is vital. Must be conscientious with a good attention to detail – especially when working under pressure.

Key Tasks

Main Responsibilities:

• Optimise the full inbound digital funnel from traffic acquisition to lead conversion, ensuring a seamless and high-performing journey increasing acquisition.
• Manage and optimise the Cisilion website to ensure it performs as a high-converting inbound engine. Use SEO and content strategy to drive organic growth, increase rankings, and support thought leadership.
• Consult local markets to identify opportunities and develop solutions to improve performance at scale in search and other acquisition channels. Analyse metrics for the customer acquisition journey, to inform opportunities that will drive the biggest impact to the business
• Grow and engage Cisilion’s digital audience through SEO, content amplification / distribution, social media, and paid channels.
• Plan, launch, and manage campaigns across paid search, paid social (especially LinkedIn), and remarketing platforms. Monitor campaign performance and lead quality via HubSpot, GA4, and LinkedIn Campaign Manager reporting on what’s working and why.
• Own digital marketing KPI’s ensuring activities are aligned to pipeline and revenue goals. Collaborate with internal teams (marketing, sales, technical) and external vendors to deliver results.
• Understand best practices in growth, proactively bringing new ideas and best practices to the team.

Key Skills

• Experience in IT Reseller, MSP or Distributor managing multiple multi-touch digital campaigns.
• Exceptional organisation and communication skills; a true go getter that can drive lead generation and manage high-impact digital campaigns that drive client acquisition.
• Strong analytical and quantitative skills – must have the ability to analyse and derive meaning from data which you will then translate into actionable changes. Power Bi expertise preferred.
• Passionate about marketing & technology – able to dive in and use innovative, next generation platforms and tactics to tell our story.
• Flexible working attitude, prepared to go the extra mile when required, such as putting in extra hours to meet deadlines, travelling to attend events & meetings, as necessary.
• Commercially minded with good common sense to ensure we get best value for money from our suppliers.
• Excellent written and verbal communications and organizational skills with a high attention to detail.
• NetSuite / CRM / HubSpot experience on system integration to deliver full lead lifecycle reporting.
• Degree in relevant area (Marketing, Events, English, Business, Media or PR).

Seniority level

• Seniority level

  Associate

Employment type

• Employment type

  Full-time

Job function

• Job function

  Marketing and Sales

• Industries

  IT Services and IT Consulting

Referrals increase your chances of interviewing at Cisilion by 2x

Sign in to set job alerts for “Digital Marketing Specialist” roles.

London, England, United Kingdom 21 hours ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 1 day ago

London, England, United Kingdom 5 hours ago

London, England, United Kingdom 1 day ago

London, England, United Kingdom 1 day ago

Surbiton, England, United Kingdom 1 day ago

London, England, United Kingdom 23 hours ago

London, England, United Kingdom 1 day ago

London, England, United Kingdom £28,000.00-£34,000.00 2 hours ago

Digital Media Associate - Paid Social - FTC

London, England, United Kingdom 5 hours ago

London Area, United Kingdom £30,000.00-£35,000.00 4 hours ago

City Of London, England, United Kingdom £35,000.00-£45,000.00 7 hours ago

London, England, United Kingdom 1 day ago

London Area, United Kingdom 37 minutes ago

London, England, United Kingdom 15 hours ago

London, England, United Kingdom 15 hours ago

Digital Media Executive - Media Buying - FTC

Greater London, England, United Kingdom 5 hours ago

Head of Digital Content Maternity Cover 12 Month FTC

London, England, United Kingdom 23 hours ago

London Area, United Kingdom £40,000.00-£45,000.00 8 hours ago

Hammersmith, England, United Kingdom 22 hours ago

London, England, United Kingdom 1 week ago

London, England, United Kingdom 1 day ago

We’re unlocking community knowledge in a new way. Experts add insights directly into each article, started with the help of AI.