Digital Marketing Executive (12-Month Fixed-Term Maternity Cover)

Mantra Learning; Middleton; On-site; GBP 28,000 - 29,000; Full time

Benefits offered by this job

31 days holiday incl. bank holidays

Free eye care vouchers

On-site parking

Pension scheme

Bonus scheme

Job summary

Mantra Learning in Middleton, Greater Manchester, is seeking a Digital Marketing Executive on a 12-month fixed-term maternity cover. The role is full-time (37.5 hours/week) based in Middleton, offering a salary of £28,000–£29,000 per year.

You will create content, manage multimedia, run campaigns and optimise SEO to support learners and employers in logistics sectors. Key duties include SEO, CMS management (WordPress/Elementor), and analytics to boost engagement, applications and brand presence.

Qualifications

• Degree-level qualification or equivalent apprenticeship in Marketing or related studies.
• GCSE A-C or equivalent in maths and English and ICT qualification Level 3.

Responsibilities

• Create engaging, SEO-friendly content for websites, blogs, emails and social media.
• Plan, film and edit photography, video and multimedia content.
• Plan, deliver and evaluate integrated campaigns across social media, email and PPC.
• Optimise website content for SEO and user experience.
• Track and report on campaign and website performance; improve ROI.
• Deliver brand-consistent experiences across digital channels.

Skills

MS Office

Excel

HTML/CSS

CMS WordPress/Elementor

Portfolio evidence

6+ months experience

Marketing passion

Education

Marketing degree or apprenticeship

GCSE Maths/English, ICT Level 3

Tools

WordPress

Elementor

Job description

Digital Marketing Executive - 12-Month Fixed-Term Maternity Cover (£28,000 - £29,000 per annum)

We are Mantra Learning, one of the UK’s leading logistics learning and development organisations. We are an Ofsted grade 2 independent training provider who have specialised in providing training within the sector for over 58 years. The Manchester site is well established as one of the largest specialist logistics training facilities in the UK. Through our two key brands, The Job Gym and The National Logistics Academy we help thousands of individuals each year to gain new skills. This enables our learners to obtain employment within the logistics sector and drives the long-term growth of the industry. We work with some of the biggest brands in the country, including ALDI, GXO and Travis Perkins, delivering approximately 400 Apprenticeships and over 1000 HGV licences each year. The organisation is dedicated to deliver programmes that develop the ‘Skills, Knowledge and Behaviours to enable learners to thrive in life and work’.

We have an exciting opportunity for a Digital Marketing Executive to join our friendly team. The position is full-time, working 37.5 hours a week based in Middleton, Greater Manchester.

Content Creation and Copywriting

• Create engaging, SEO-friendly content for websites, blogs, email campaigns, newsletters and social media.
• Produce compelling B2B and B2C communications aligned with brand tone of voice.
• Adapt complex information into clear, engaging copy and visual content.

Photography, Video and Multimedia

• Plan, film, edit and deliver high-quality photography, video and multimedia content using Adobe Creative Cloud, including Premiere Pro.
• Create motion graphics, animations and visual assets to support campaigns and brand storytelling.
• Capture interviews and content featuring learners, tutors, staff, employers and visitors.

Digital Marketing and Campaigns

• Plan, deliver and evaluate integrated B2B and B2C campaigns across social media, email and PPC.
• Develop creative campaigns to engage employers and learners across Logistics, Automotive and Construction.
• Support events, exhibitions, awards and job fairs.

SEO and Website Management

• Optimise website content for SEO, user experience and engagement.
• Conduct keyword research, identify content opportunities and manage website updates through the Group’s CMS.
• Monitor SEO performance and improve organic visibility.

Analytics and Performance

• Track and report on campaign, website and multimedia performance.
• Use data and audience insights to improve engagement, conversions and ROI.
• Optimise customer journeys to increase employer enquiries and learner applications.

Brand Experience And Innovation

• Deliver consistent, brand-aligned experiences across digital channels and customer touchpoints.
• Identify new audiences, market opportunities and emerging digital trends.
• Continuously improve content, user experience and marketing effectiveness.

Qualifications

• Degree-level qualification or equivalent apprenticeship in Marketing or related studies.
• GCSE A-C or equivalent in maths and English and ICT qualification Level 3.

Experience

• Demonstrable MS Office experience with excellent Excel skills, preferably some HTML and CSS experience.
• Experience of managing website content through a CMS such as WordPress/Elementor, or a comparable platform.
• Portfolio evidencing previous digital marketing experience.
• Relevant work experience (6 months+) and a passion for marketing and brand engagement.
• Practical experience filming and editing content for social media, campaigns, events or websites.

Company Benefits

• Generous time off – 31 days’ holiday including bank holidays, giving you plenty of time to recharge
• Free eye care vouchers – because your health matters
• Great social scene – enjoy subsidised team events, from summer celebrations to festive Christmas parties
• Grow your career – access to a structured training package, including support for teaching qualifications
• Hassle-free travel – free on-site parking available
• Employee Car Repair Scheme – access reduced-cost car maintenance to keep you moving
• Pension scheme – helping you plan for your future
• Rewarding your success – discretionary profit-related bonus scheme
• Wellbeing first – ongoing health & wellbeing initiatives to support you inside and outside of work
• Affordable healthcare – access to a cost-effective health plan
• Support when you need it – 24/7 Employee Assistance Programme offering confidential advice and guidance

Mantra Learning Ltd is an equal opportunity employer and we welcome applications regardless of age; disability; gender reassignment; marriage and civil partnership; pregnancy and maternity; race; religion or belief; sex and sexual orientation.

This organisation is committed to safeguarding and promotes the welfare of all learners and expects all staff to share this commitment. We also prioritise the safeguarding and welfare of all staff.

The successful applicant will be required to agree to all necessary checks such as providing sufficient employment references and providing proof of the right to work in the UK. A Disclosure and Barring Service check will be carried out for all successful applicants.