Digital Marketing Executive

Close Brothers Motor Finance; Doncaster; Hybrid; GBP 32,000 - 52,000; Full time

Benefits offered by this job

Hybrid working

Job summary

Close Brothers Motor Finance is seeking a marketing professional to deliver digital marketing initiatives and support automation, website optimisation, paid media, SEO and performance analytics. You will work as part of the Marketing Team to engage dealer and broker partners with great attention to detail.

The role focuses on creating marketing automation programmes, maintaining accurate content, and collaborating with agencies across multiple sites, with a bias toward data-driven decisions and

Qualifications

• Experience creating marketing automation programmes.
• Experience using email platforms or marketing automation/CRM software.
• Strong attention to detail and data-driven approach.

Responsibilities

• Support building and scheduling effective marketing automation programmes that engage dealer and broker audiences.
• Ensure website copy is up to date and content is optimised for search engines and AI platforms.
• Support the creation of paid social activity.
• Track and report on the performance of digital marketing activity.
• Build effective stakeholder relationships with the wider marketing team and agencies.

Skills

Marketing automation

CRM software

Email marketing

Analytical skills

Attention to detail

Presentation skills

Tools

Marketing platforms

CRM software

Job description

At Close Brothers we look to recruit individuals from all different backgrounds and encourage you to apply even if you don’t tick every box. We celebrate diversity, promote inclusivity and are open to discuss flexible work options to help you balance your work and home life.

Join the Close Brothers Motor Finance Marketing Team, where you will play a key role in delivering digital marketing initiatives that engage dealer and broker partners, supporting marketing automation, website optimisation, paid media, SEO and performance analytics. Working as part of the marketing team our ideal team member will have previous experience in creating marketing automation programmes that engage prospective partners, with excellent attention to detail.

Responsibilities

• Support building and scheduling effective marketing automation programmes that successfully engage our varied dealer and broker audiences
• Ensuring website copy is up to date and content is optimised for search engines and AI platforms
• Support the creation of paid social activity
• Track and report on the performance of digital marketing activity (including email, website, paid social and video performance)
• Build effective stakeholder relationships, working closely with the wider marketing team, multi-site team and agencies

WE WOULD LOVE TO HEAR FROM YOU IF YOU HAVE/ARE:

• A passion and interest for digital applications
• Experience of using email platforms and/or marketing automation/CRM software
• Good analytical skills
• An understanding of business-related performance metrics
• Excellent verbal, written and presentational skills
• Strong attention to detail
• Proactive and seek to add value wherever possible

We are committed to providing an inclusive and accessible recruitment process. We recognise that candidates may have specific needs that require adjustments to ensure they have a fair and equal opportunity to demonstrate their skills and abilities. Candidates who require the job description or application form in an alternative format, or any other adjustments, are encouraged to email us at [e-mail] or request a call back.

About Us

For roles offering hybrid working: At Close Brothers we support employees to balance their work life priorities and in this role you will be able to enjoy a mixture of hybrid working.

Close Brothers is a leading UK merchant banking group providing lending, deposit taking and securities trading. We employ approximately 3,000 people, principally in the United Kingdom and Ireland. Close Brothers Group plc is listed on the London Stock Exchange and is a constituent of the FTSE 250.

To find out more about Close Brothers, please visit our careers page:

https://www.closebrothers.com/careers

To find out more about life at Close Brothers:

https://www.closebrothers.com/life-close-brothers#374017299-899295541

To find out more about our benefits:

https://www.closebrothers.com/employee-benefits

To find out more about our commitment to creating an inclusive environment:

Our Responsibility - Diversity and inclusion ¦ Close Brothers Group