Digital Insights Analyst

Matchtech Group; Greater London; Remote; GBP 55,000 - 77,000; Full time

Job summary

Matchtech Group is seeking a Digital Insights Analyst for a short-term remote contract to support a major digital transformation in retail. You will deliver insights across regions, ensure data integrity, and maintain dashboards for eCommerce performance.

You will work with GA4, Databricks and Power BI, investigate data discrepancies, and translate complex datasets into actionable recommendations during the website re-platforming programme.

Qualifications

• Experience in digital insights or web analytics.
• Strong hands-on knowledge of GA4, Databricks and Power BI.
• Experience supporting large-scale digital transformation or website re-platforming projects.
• Understanding of digital performance metrics, online trading and conversion optimisation.
• Strong troubleshooting and investigative skills, with the ability to resolve data and reporting issues.
• Familiarity with data engineering, ETL processes or cloud-based analytics platforms.
• Experience with website migrations, tagging implementations or analytics platform integrations.
• Excellent stakeholder communication, presentation and report-writing skills.

Responsibilities

• Deliver regular digital performance reporting and insights across multiple regions and business units.
• Analyse online trading trends, customer behaviour, conversion performance and digital journeys.
• Develop and maintain dashboards and reporting solutions using Power BI.
• Use Google Analytics 4 to assess website performance, customer activity and conversion trends.
• Support technical and business teams throughout the website re-platforming programme.
• Assist with the implementation, integration and optimisation of data solutions in Databricks.
• Investigate data discrepancies, tracking issues and reporting anomalies, identifying root causes and suitable resolutions.
• Validate data flows and platform integrations while translating complex datasets into actionable business recommendations.

Skills

Digital insights

Web analytics

Data analysis

Stakeholder communication

Report writing

Tools

Google Analytics 4

Power BI

Databricks

Job description

Our client, a leading retail organisation undergoing a major digital transformation, is seeking a Digital Insights Analyst for a short-term contract role. Fully remote, the position will support a website re-platforming programme by ensuring data integrity, reporting accuracy and clear performance visibility across digital and eCommerce channels.

Key Responsibilities:

• Deliver regular digital performance reporting and insights across multiple regions and business units
• Analyse online trading trends, customer behaviour, conversion performance and digital journeys
• Develop and maintain dashboards and reporting solutions using Power BI
• Use Google Analytics 4 to assess website performance, customer activity and conversion trends
• Support technical and business teams throughout the website re-platforming programme
• Assist with the implementation, integration and optimisation of data solutions in Databricks
• Investigate data discrepancies, tracking issues and reporting anomalies, identifying root causes and suitable resolutions
• Validate data flows and platform integrations while translating complex datasets into actionable business recommendations

Job Requirements:

• Experience in digital insights, web analytics or a similar data analysis role
• Strong hands-on knowledge of Google Analytics 4, Databricks and Power BI
• Experience supporting large-scale digital transformation or website re-platforming projects
• Understanding of digital performance metrics, online trading and conversion optimisation
• Strong troubleshooting and investigative skills, with the ability to resolve data and reporting issues
• Familiarity with data engineering, ETL processes or cloud-based analytics platforms
• Experience with website migrations, tagging implementations or analytics platform integrations
• Excellent stakeholder communication, presentation and report-writing skills

Role Details:

• Fully remote working arrangement
• Short-term contract opportunity
• Retail and eCommerce environment
• Immediate start preferred

This opportunity would suit a naturally curious and highly analytical Digital Insights Analyst who can work autonomously, quickly understand complex data environments and provide clear, data-driven recommendations during a period of significant change.