Digital Experience Manager

JR United Kingdom; London; Hybrid; GBP 45,000 - 70,000; Full time

Job summary

An established industry player is seeking a skilled Digital Experience Manager to enhance their brand's digital presence. This role involves managing engaging social media content, overseeing website management, and executing impactful marketing campaigns. The ideal candidate will have over five years of experience in digital marketing within a global B2B context and a strong grasp of content management systems. With a focus on data-driven decision-making, you will contribute to the evolution of digital strategies and user experiences. Join a dynamic team that values innovation and collaboration, offering hybrid working arrangements and a comprehensive benefits plan.

Benefits

Performance bonus

Hybrid working arrangements

Comprehensive benefits plan

Qualifications

• 5+ years in digital marketing or communications in a B2B environment.
• Experience with large-scale websites and content management.

Responsibilities

• Manage and deliver digital experiences to enhance brand awareness.
• Execute digital marketing campaigns and provide actionable insights.

Skills

Digital Marketing

Content Management Systems

Social Media Strategy

Copywriting

Google Marketing Platform

SEO Platforms

Email Marketing

Data Analysis

Tools

GA4 Analytics

Social Media Management Software

Job description

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Exclusive opportunity for an experienced Digital Experience Manager, to join a global B2B insurance firm on a permanent basis.

The successful candidate will be responsible for managing and delivering the digital experience in order to enhance brand awareness and differentiation in a competitive market.

Requirement to be strategically minded whilst also comfortable with hands on delivery, the role sits within an international marketing & communications team.

• Deliver the creation, scheduling, and activation of engaging social media content across various formats (written, video, multimedia)
• Manage and maintain website content, ensuring information is accurate, timely, and aligned with strategic objectives
• Execute, with agency support, local and global digital marketing campaigns, spanning both owned and paid channels
• Provide actionable data insights and reports to the Marketing & Communications teams, ensuring informed decision-making
• Monitor and assess key performance indicators to refine content strategies and improve campaign effectiveness
• Develop and maintain marketing dashboards to track and visualise performance metrics
• Assist in the development and personalisation of digital experiences, ensuring seamless interactions for users
• Contribute to an experimentation-led approach, testing and iterating strategies for continuous improvement
• Support the evolution of web development projects and customer portals, enhancing usability and engagement
• Implement best practices and standardised processes to improve campaign execution and collaboration
• Use marketing data insights to recommend optimisations that drive overall performance

Skills & experience:

• 5+ years of experience in a digital marketing or communications role within a global B2B organisation.
• Proven experience overseeing large-scale websites, ensuring seamless content management and collaboration with multiple contributors
• Experienced in Content Management Systems and Digital Experience Platforms to enhance digital engagement
• Deep understanding of social media strategy and execution across LinkedIn, Meta, and YouTube, including their paid advertising capabilities
• Exceptional copywriting and editing skills, maintaining brand consistency and audience engagement.
• Hands-on experience with marketing technology tools, including SEO platforms, social media management software, and email marketing solutions
• Expertise in leveraging Google Marketing Platform, with a focus on GA4 analytics and performance reporting
• Curious & agile mindset with appetite for professional learning and development

In return, we offer a comprehensive benefits plan to help you meet your health and wellness, financial and lifestyle needs:

• Performance bonus
• Hybrid working arrangements
• Wide range of other benefits

If you have the experience and are interested in discussing further, please get in touch ASAP with your current CV: [emailprotected]

Due to a high volume of applicants, we are unable to respond to everyone. We will get in touch if you are successful in your application.