Digital Engagement Lead for Veterinary B2B Marketing

Colgate-Palmolive Company; South Nutfield; On-site; GBP 55,000 - 70,000; Full time

Job summary

Colgate-Palmolive Company is seeking an ODG Digital Engagement Associate Manager in Surrey/England to lead digital programmes for Hill’s veterinary professionals. You will design integrated digital marketing and education initiatives, turning nutrition science into practical content with autonomy across the Hub’s ecosystem.

You will manage CRM, webinars and professional platforms, collaborate with Veterinary Affairs, and report on engagement analytics to optimise spend and impact, while

Qualifications

• Bachelor's degree in Marketing, Digital Technologies, Business, or related field.
• 3-4+ years of experience in Digital Marketing roles.
• Demonstrated experience managing websites, CRM, digital educational applications
• Proven experience leading cross-functional digital projects
• Excellent oral and written communication skills
• Fluency in English (written and oral)

Responsibilities

• Professional ecosystem management: optimise and manage the professional digital platforms and tools, acting as a lead on specific digital ecosystem projects.
• Scientific education & webinars: support digital scientific education programmes (such as webinars, virtual events and online courses) in tight collaboration with the Professional Veterinary Affairs (PVA) department.
• B2B CRM & marketing automation: lead on specific CRM, segmentation and marketing automation initiatives tailored for vets, nurses and clinics. Manage the professional database, build complex email workflows and ensure high-quality 1st-party data collection.
• In-Clinic digital integration: support driving initiatives that build vet advocacy and recommendation by linking offline/in-clinic activities (such as virtual calls, consulting and field force automation) with seamless digital follow-up.
• Cross-functional orchestration: connect professional recommendation programmes with consumer activations, ensuring a seamless path from vet recommendation to pet parent action.
• Analytics & reporting: use analytics to track professional engagement, optimise campaign effectiveness and provide actionable reporting to the ODG Digital Engagement Manager.

Skills

Oral & written communication

Fluency in English

Digital marketing

Cross-functional project leadership

Websites/CRM management

Education

Bachelor's degree in Marketing

Digital Technologies

Business or related field

Tools

Salesforce Marketing Cloud (SFMC)

CRM platforms

Webinar platforms

Job description

Colgate-Palmolive Company is seeking an ODG Digital Engagement Associate Manager in Surrey/England to lead digital programmes for Hill’s veterinary professionals. You will design integrated digital marketing and education initiatives, turning nutrition science into practical content with autonomy across the Hub’s ecosystem.

You will manage CRM, webinars and professional platforms, collaborate with Veterinary Affairs, and report on engagement analytics to optimise spend and impact, while