B2B Digital Engagement Manager - Vet Education & CRM

Colgate; Woking; Hybrid; GBP 53,000 - 59,000; Full time

Job summary

Colgate-Palmolive’s Hill's Pet Nutrition division seeks an ODG Digital Engagement Associate Manager to lead digital programmes for veterinary professionals, bridging strategic direction with practical execution.

You will manage CRM initiatives, educational webinars, and cross-functional projects, turning complex nutritional science into credible content while ensuring data integrity and regulatory compliance. Travel ~25% and on-site in the UK.

Qualifications

• B2B digital marketing experience targeting healthcare professionals and vets.
• Scientific translation of complex nutrition content for professional use.
• Experience planning and localisation of professional content and assets.
• Proven ability to lead cross-functional digital projects and programs.

Responsibilities

• Professional ecosystem management: optimise professional digital platforms and tools.
• Science education & webinars: support digital education programmes with PVA collaboration.
• CRM & marketing automation: lead on CRM, segmentation, and email workflows for vets, nurses and clinics.
• In-Clinic digital integration: link offline activities with digital follow-up to build vet advocacy.
• Cross-functional orchestration: align vet programmes with consumer activations for seamless paths.
• Analytics & reporting: track engagement and provide actionable insights to optimise spend.

Skills

B2B digital marketing

Scientific translation

CRM tools

Analytics mindset

Education

Bachelor's degree in Marketing, Digital Technologies, Business, or related field

3-4+ years of experience in Digital Marketing

Tools

Salesforce Marketing Cloud (SFMC)

Job description

Colgate-Palmolive’s Hill's Pet Nutrition division seeks an ODG Digital Engagement Associate Manager to lead digital programmes for veterinary professionals, bridging strategic direction with practical execution.

You will manage CRM initiatives, educational webinars, and cross-functional projects, turning complex nutritional science into credible content while ensuring data integrity and regulatory compliance. Travel ~25% and on-site in the UK.