Digital Content Executive

JR United Kingdom; Oxford; On-site; GBP 25,000 - 35,000; Full time

Job summary

A leading company in the e-commerce sector is seeking a proactive Digital Content Executive to enhance user experiences on their Shopify platform. This role requires optimizing content strategies, improving site performance through SEO, and managing various site aspects to drive engagement and sales. Ideal candidates will possess strong project management skills and a keen attention to detail, with experience in web content management tools.

Qualifications

• Experience with web content management tools like Shopify.
• Understanding of UI/UX principles, especially for conversion rate optimization.
• Strong project management skills to handle multiple projects.

Responsibilities

• Manage product listings, descriptions, pricing, and promotions within Shopify.
• Implement content strategies to improve navigation, user experience, and conversion rates.
• Conduct A/B testing for layout, calls-to-action, and product presentation.

Skills

Content Management

SEO

Project Management

UI/UX principles

Attention to detail

Problem-solving

Design skills

Tools

Shopify

Klaviyo

Squarespace

Adobe Photoshop

Adobe Illustrator

Job description

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Digital Content Executive, Oxford District

Client: AYMES | B-Corp

Location: Oxford District, United Kingdom

Job Category: Other

EU work permit required: Yes

Job Views: 5

Posted: 31.05.2025

Expiry Date: 15.07.2025

Job Description:

AYMES is seeking a proactive Digital Content Executive to manage content across our Shopify e-commerce site and B2B platforms. You will optimize user journeys, enhance site performance, and collaborate internally to deliver impactful content and seamless experiences.

Key Responsibilities:

• Manage product listings, descriptions, pricing, and promotions within Shopify.
• Update content to ensure brand consistency and optimized UX.
• Implement content strategies to improve navigation, user experience, and conversion rates.
• Maintain inventory accuracy and coordinate with teams for product availability.
• Develop and optimize landing pages for promotions, launches, and campaigns.
• Enhance site structure and user journeys to increase engagement and sales.
• Conduct A/B testing for layout, calls-to-action, and product presentation.

SEO & Performance Optimization:

• Implement on-page SEO practices, including keywords, metadata, and alt text.
• Work on technical SEO to improve site speed, mobile-friendliness, and indexing.
• Use analytics tools to monitor performance and inform strategy.

Digital Project & Agency Coordination:

• Support external agency briefings.
• Monitor sales, conversion rates, and user behavior for improvements.
• Generate performance reports and data-driven recommendations.
• Create testing plans to optimize UX.

Skills & Experience Required:

• Experience with web content management tools like Shopify, Squarespace, and email marketing software such as Klaviyo.
• Understanding of UI/UX principles, especially for CRO.
• SEO techniques for e-commerce, including keyword research and content strategy.
• Strong project management skills to handle multiple projects.
• Attention to detail and problem-solving abilities.
• Design skills using Adobe Photoshop and Illustrator.

Personal Attributes:

• Highly organized and detail-oriented.
• Ability to work independently and within a team.
• High integrity and professionalism.