Digital Commerce Activation & Growth Lead (Hybrid)

Nestlé Nespresso SA; Crawley; Hybrid; GBP 63,000 - 77,000; Full time

Benefits offered by this job

Discretionary annual bonus

Pension up to 12%

Flexible days

25 days holiday+

Car allowance 17%

Private health care

Volunteer days

Focus on personal development

Job summary

Nestlé Nespresso SA in the United Kingdom (Gatwick or York, hybrid) seeks an Activation & Optimisation Manager to lead Digital Commerce performance across the UK & Ireland. You will forecast, activate, analyse and optimise spending across capsules, machines and accessories, collaborating with CRM, finance and agencies.

You will drive data-led decisions, manage a cross-functional team, and shape future plans through strong execution and ongoing improvement.

Qualifications

• Significant Digital Commerce/eCommerce experience in consumer goods.
• Strong analytics and forecasting abilities with data-driven decisions.
• Proven leadership and cross-functional collaboration across functions.

Responsibilities

• Own the Digital Commerce forecast and reflect insights in plans.
• Lead activation across web, app, CRM and media channels.
• Develop the Digital Operational Plan with clear priorities.
• Prepare launches and promotions briefs to meet deadlines.
• Own performance insight and reporting with actionable recommendations.
• Champion a test-and-learn approach across channels.
• Oversee tagging, data governance and dashboards.
• Lead and develop the eBusiness, data and insights team.

Skills

Digital Commerce

eCommerce

Google Analytics 4

Forecasting

Team leadership

Cross-functional collaboration

Communication

Tools

Google Analytics 4

Job description

Nestlé Nespresso SA in the United Kingdom (Gatwick or York, hybrid) seeks an Activation & Optimisation Manager to lead Digital Commerce performance across the UK & Ireland. You will forecast, activate, analyse and optimise spending across capsules, machines and accessories, collaborating with CRM, finance and agencies.

You will drive data-led decisions, manage a cross-functional team, and shape future plans through strong execution and ongoing improvement.